Pemberdayaan Nelayan melalui Literasi Digital Kolaboratif: Nelayan Sekupang

https://doi.org/10.35912/yumary.v6i2.5272
Published: Dec 4, 2025

Abstract:

Purpose: This program aims to enhance the understanding of the Sekupang community, particularly fishers and small business owners, in utilizing digital technologies to support their economic activities. Through digital literacy training, participants are expected to access real-time market and weather information and leverage digital media to pro mote and market their products more effectively.

Methodology/approach: The activity was conducted through a partnership between the Batam Institute of Technology and the Indonesian Traditional Fishermen’s Union. Participants consisted of fishers from Sekupang District, Batam City, Kepulauan Riau Province. The methods included lectures to introduce digital literacy concepts, group discussions to explore participants’ understanding, and hands-on simulations. A pre-test was administered to measure participants’ initial knowledge.

Results/findings: The program improved digital literacy across five dimensions and was highly relevant to participants’ needs. More than 90% rated the training clear and useful, while 93% confirmed direct benefits such as using apps for weather and market information and utilizing social media and marketplaces to expand sales. The program successfully translated digital literacy into practical solutions for Sekupang’s fishers and households.

Conclusions: This community service program successfully improved digital literacy among fishermen and housewives in Sekupang through relevant practical training, with participant satisfaction exceeding 90%, highlighting the importance of digital literacy for coastal communities.

Limitations: The activity did not provide in-depth guidance on the practical application of digital literacy, leaving participants’ skills limited in some areas.

Contribution: This program strengthened the foundational digital literacy skills of traditional fishers, supporting them in adopting digital technologies to enhance fishing practices and improve economic resilience.

Keywords:
1. Digital Content
2. Digital Literacy
3. Traditional Fishers
Authors:
1 . Dewi Lestari
2 . Roni Adi
3 . Muhammad Jufri
View PDF
How to Cite
Lestari, D., Adi, R., & Jufri, M. . (2025). Pemberdayaan Nelayan melalui Literasi Digital Kolaboratif: Nelayan Sekupang. Yumary: Jurnal Pengabdian Kepada Masyarakat, 6(2), 397–408. https://doi.org/10.35912/yumary.v6i2.5272
Download Citation
  1. Endnote/Zotero/Mendeley (RIS)
  2. BibTeX

Downloads

Download data is not yet available.
Issue & Section
Vol. 6 No. 2 (2025): Desember
Articles
Creative Commons License

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

References

    APJII. (2024). APJII Jumlah Pengguna Internet Indonesia Tembus 221 Juta Orang. Asosiasi Penyelenggara Jasa Internet Indonesia. https://apjii.or.id/berita/d/apjii-jumlah-pengguna-internet-indonesia-tembus-221-juta-orang

    Ayu Kusumawati, D., & Essa Nugrahini, D. (2024). Yumary: Jurnal Pengabdian Kepada Masyarakat Penerapan Digitalpreneurship pada UMKM Kelurahan Krobokan Semarang (Application of Digitalpreneurship to MSMEs in Krobokan Village, Semarang) Riwayat Artikel. 4(3), 427–435. https://doi.org/10.35912/yumary.v4i3.2606

    Biro Humas Kementerian Kominfo. (2024). Siaran Pers No. 07/HM/KOMINFO/01/2024 tentang Tingkatkan Literasi Digital, Kominfo Latih Lebih dari 24 Juta Orang. Kominfo. https://www.komdigi.go.id/berita/siaran-pers/detail/siaran-pers-no-07-hm-kominfo-01-2024-tentang-tingkatkan-literasi-digital-kominfo-latih-lebih-dari-24-juta-orang

    Chusnu, R., Diah, S., Hanafi, M., & Suhartanto, S. (2023). Peningkatan Kreatifitas dan Inovasi Pamong Desa melalui Pelatihan Digitalisasi File Arsip Desa ( Increasing Creativity and Innovation of Village Officials through Training on Digitizing Village Archive Files ). Yumary: Jurnal Pengabdian Kepada Masyarakat, 3(4), 209–217. 10.35912/yumary.v3i4.1571

    Friadi, J., Satriawan, B., Windayati, D. T., & Yantri, O. (2024). Pelatihan Media Pemasaran Batik Berbasis Website pada Pengrajin Batik Kampung Kelembak Kota Batam ( Website-Based Batik Marketing Media Training for Batik Craftsmen in Kelembak Village , Batam City ). Yumary: Jurnal Pengabdian Kepada Masyarakat, 5(1), 79–86. https://doi.org/10.35912/yumary.v5i1.3038

    Garzoni, A., De Turi, I., Secundo, G., & Del Vecchio, P. (2020). Fostering digital transformation of SMEs: a four levels approach. Management Decision, 58(8), 1543–1562. https://doi.org/10.1108/MD-07-2019-0939

    Giri, A. (2023). Refleksi Pelaksanaan Program Transformasi Digital di Masa Pandemi (Reflection on the Implementation of the Digital Transformation Program during the Pandemic Period). Yumary: Jurnal Pengabdian Kepada Masyarakat, 3(4), 235–245. https://doi.org/10.35912/yumary.v3i4.1944

    Hasan, H., Haliah, & Fahdal, M. A. (2022). Pemberdayaan Masyarakat UMKM Sulawesi dalam Implementasi Digitalisasi UMKM (Sulawesi MSME Community Empowerment in the Implementation of MSME Digitization). Yumary: Jurnal Pengabdian Kepada Masyarakat, 3(1), 43–50. https://doi.org/10.35912/yumary.v3i1.1225

    Kozanoglu, D. C. (2021). Understanding the role of employees in digital transformation: conceptualization of digital literacy of employees as a multi-dimensional organizational affordance. Journal of Enterprise Information Management, 34(6), 1649–1672. https://doi.org/10.1108/JEIM-01-2020-0010

    Latif, I. S., Latuconsina, H., & Lesmana, S. J. (2024). Digitalisasi UMKM di Kelurahan Selapajang Jaya: Strategi Social Media Marketing Dalam Menyongsong Era Modern. Yumary: Jurnal Pengabdian Kepada Masyarakat, 5(1), 45–55. https://doi.org/10.35912/yumary.v5i1.2939

    Lestari, D., Jufri, M., & Susanto, P. (2025). Literasi Digital: Sebuah Tinjauan Sistematis. Jurnal Teknik Ibnu Sina (JT-IBSI), 10(1), 28–40. https://doi.org/10.36352/jt-ibsi.v10i1.1147

    Maulana, A., Novalia, N., Yuliani, Y., Bashir, A., & Putri, M. A. (2023). Penguatan Legalitas Usaha Berbasis Information Communication Technology (ICT) dalam Meningkatkan Pendapatan bagi UMKM. Yumary: Jurnal Pengabdian Kepada Masyarakat, 4(2), 285–294. https://doi.org/10.35912/yumary.v4i2.2597

    Prasetiasari, C., Suwalla, N., Lubis, I. H., Andrini, A. R., Delviane, A., Sitohang, C. P., Andriani, T. P., Markis, M., Istighfari, I., & Gaol, F. L. (2023). Yumary: Jurnal Pengabdian Kepada Masyarakat Pentingnya Kesadaran Hukum Masyarakat untuk Meningkatkan Daya Saing Usaha Mikro, Kecil dan Menengah (UMKM) di Era Digital pada Kelurahan. Yumary:Jurnal Pengabdian Kepada Masyarakat, 4(1), 19–25. https://doi.org/10.35912/yumary.v4i1.2376

    Ratnaningsih, A. S., Suwartini, I., Fitriani, I., Aristi, D., Setyowati, F., & Novasari, A. (2021). Strategi Pembentukan Kaderisasi Relawan Sadar Lingkungan Berbasis Technopreneurship. Yumary?: Jurnal Pengabdian Kepada Masyarakat, 2(1), 51–60. https://doi.org/10.35912/yumary.v2i1.449

    Rodgers, W., Yeung, F., Odindo, C., & Degbey, W. Y. (2021). Artificial intelligence-driven music biometrics influencing customers’ retail buying behavior. Journal of Business Research, 126(January), 401–414. https://doi.org/10.1016/j.jbusres.2020.12.039

    Sari, F. P., Munajat, M., & Dapiokta, J. (2024). Pendampingan Inovasi Produk dan Pemasaran Digital Pangsit Ikan Patin di Poklahsar Barokah. Yumary: Jurnal Pengabdian Kepada Masyarakat, 5(1), 169–178. https://doi.org/10.35912/yumary.v5i1.3568

    Scuotto, V., Nicotra, M., Del Giudice, M., Krueger, N., & Gregori, G. L. (2021). A microfoundational perspective on SMEs’ growth in the digital transformation era. Journal of Business Research, 129(January), 382–392. https://doi.org/10.1016/j.jbusres.2021.01.045

    Suryaputra, F. A. G., Demu, Y., & Arthana, I. K. (2024). Pemberdayaan Literasi Digital untuk Pengembangan UMKM Kota Soe Kabupaten TTS. Yumary: Jurnal Pengabdian Kepada Masyarakat, 5(2), 241–248. https://doi.org/10.35912/yumary.v5i2.3136

    Tajuddin, T., Ode, S. La, Theresia, K. N., Ernawati, E., & Azisah, N. (2025). Penyuluhan Strategi Transformasi Desa Berkembang Menjadi Desa Maju dan Mandiri Berbasis IDM ( Counseling on Transformation Strategies for Developing Villages into Advanced and Self-Reliant Villages Based on the Village Development Index ( IDM )). 5(4), 741–749. 10.35912/yumary.v5i4.3891

    Tortora, D., Chierici, R., Farina Briamonte, M., & Tiscini, R. (2021). ‘I digitize so I exist’. Searching for critical capabilities affecting firms’ digital innovation. Journal of Business Research, 129(June 2020), 193–204. https://doi.org/10.1016/j.jbusres.2021.02.048

    Urbinati, A., Chiaroni, D., Chiesa, V., & Frattini, F. (2020). The role of digital technologies in open innovation processes: an exploratory multiple case study analysis. R and D Management, 50(1), 136–160. https://doi.org/10.1111/radm.12313

    Usai, A., Fiano, F., Messeni Petruzzelli, A., Paoloni, P., Farina Briamonte, M., & Orlando, B. (2021). Unveiling the impact of the adoption of digital technologies on firms’ innovation performance. Journal of Business Research, 133(April), 327–336. https://doi.org/10.1016/j.jbusres.2021.04.035

    Wijaya, M. C. (2025). Pelatihan dan Pendampingan Pemasaran Digital Bagi UMKM di Kelurahan Cibaduyut Wetan Bandung ( Digital Marketing Training and Mentoring for MSMEs in Cibaduyut Wetan Village Bandung ). Yumary: Jurnal Pengabdian Kepada Masyarakat (YUMARY), 5(4), 731–740. 10.35912/yumary.v5i4.4079

    Wisnuaji, P. T., Rachmawati, D., & Sudari, S. A. (2023). Penerapan Digital Marketing untuk Peningkatan Pemasaran UKM Heppi Kitchen Depok. Yumary: Jurnal Pengabdian Kepada Masyarakat, 3(3), 139–146. https://doi.org/10.35912/yumary.v3i3.1767

    Zahoor, N., Zopiatis, A., Adomako, S., & Lamprinakos, G. (2023). The micro-foundations of digitally transforming SMEs: How digital literacy and technology interact with managerial attributes. Journal of Business Research, 159(January 2022), 113755. https://doi.org/10.1016/j.jbusres.2023.113755

  1. APJII. (2024). APJII Jumlah Pengguna Internet Indonesia Tembus 221 Juta Orang. Asosiasi Penyelenggara Jasa Internet Indonesia. https://apjii.or.id/berita/d/apjii-jumlah-pengguna-internet-indonesia-tembus-221-juta-orang
  2. Ayu Kusumawati, D., & Essa Nugrahini, D. (2024). Yumary: Jurnal Pengabdian Kepada Masyarakat Penerapan Digitalpreneurship pada UMKM Kelurahan Krobokan Semarang (Application of Digitalpreneurship to MSMEs in Krobokan Village, Semarang) Riwayat Artikel. 4(3), 427–435. https://doi.org/10.35912/yumary.v4i3.2606
  3. Biro Humas Kementerian Kominfo. (2024). Siaran Pers No. 07/HM/KOMINFO/01/2024 tentang Tingkatkan Literasi Digital, Kominfo Latih Lebih dari 24 Juta Orang. Kominfo. https://www.komdigi.go.id/berita/siaran-pers/detail/siaran-pers-no-07-hm-kominfo-01-2024-tentang-tingkatkan-literasi-digital-kominfo-latih-lebih-dari-24-juta-orang
  4. Chusnu, R., Diah, S., Hanafi, M., & Suhartanto, S. (2023). Peningkatan Kreatifitas dan Inovasi Pamong Desa melalui Pelatihan Digitalisasi File Arsip Desa ( Increasing Creativity and Innovation of Village Officials through Training on Digitizing Village Archive Files ). Yumary: Jurnal Pengabdian Kepada Masyarakat, 3(4), 209–217. 10.35912/yumary.v3i4.1571
  5. Friadi, J., Satriawan, B., Windayati, D. T., & Yantri, O. (2024). Pelatihan Media Pemasaran Batik Berbasis Website pada Pengrajin Batik Kampung Kelembak Kota Batam ( Website-Based Batik Marketing Media Training for Batik Craftsmen in Kelembak Village , Batam City ). Yumary: Jurnal Pengabdian Kepada Masyarakat, 5(1), 79–86. https://doi.org/10.35912/yumary.v5i1.3038
  6. Garzoni, A., De Turi, I., Secundo, G., & Del Vecchio, P. (2020). Fostering digital transformation of SMEs: a four levels approach. Management Decision, 58(8), 1543–1562. https://doi.org/10.1108/MD-07-2019-0939
  7. Giri, A. (2023). Refleksi Pelaksanaan Program Transformasi Digital di Masa Pandemi (Reflection on the Implementation of the Digital Transformation Program during the Pandemic Period). Yumary: Jurnal Pengabdian Kepada Masyarakat, 3(4), 235–245. https://doi.org/10.35912/yumary.v3i4.1944
  8. Hasan, H., Haliah, & Fahdal, M. A. (2022). Pemberdayaan Masyarakat UMKM Sulawesi dalam Implementasi Digitalisasi UMKM (Sulawesi MSME Community Empowerment in the Implementation of MSME Digitization). Yumary: Jurnal Pengabdian Kepada Masyarakat, 3(1), 43–50. https://doi.org/10.35912/yumary.v3i1.1225
  9. Kozanoglu, D. C. (2021). Understanding the role of employees in digital transformation: conceptualization of digital literacy of employees as a multi-dimensional organizational affordance. Journal of Enterprise Information Management, 34(6), 1649–1672. https://doi.org/10.1108/JEIM-01-2020-0010
  10. Latif, I. S., Latuconsina, H., & Lesmana, S. J. (2024). Digitalisasi UMKM di Kelurahan Selapajang Jaya: Strategi Social Media Marketing Dalam Menyongsong Era Modern. Yumary: Jurnal Pengabdian Kepada Masyarakat, 5(1), 45–55. https://doi.org/10.35912/yumary.v5i1.2939
  11. Lestari, D., Jufri, M., & Susanto, P. (2025). Literasi Digital: Sebuah Tinjauan Sistematis. Jurnal Teknik Ibnu Sina (JT-IBSI), 10(1), 28–40. https://doi.org/10.36352/jt-ibsi.v10i1.1147
  12. Maulana, A., Novalia, N., Yuliani, Y., Bashir, A., & Putri, M. A. (2023). Penguatan Legalitas Usaha Berbasis Information Communication Technology (ICT) dalam Meningkatkan Pendapatan bagi UMKM. Yumary: Jurnal Pengabdian Kepada Masyarakat, 4(2), 285–294. https://doi.org/10.35912/yumary.v4i2.2597
  13. Prasetiasari, C., Suwalla, N., Lubis, I. H., Andrini, A. R., Delviane, A., Sitohang, C. P., Andriani, T. P., Markis, M., Istighfari, I., & Gaol, F. L. (2023). Yumary: Jurnal Pengabdian Kepada Masyarakat Pentingnya Kesadaran Hukum Masyarakat untuk Meningkatkan Daya Saing Usaha Mikro, Kecil dan Menengah (UMKM) di Era Digital pada Kelurahan. Yumary:Jurnal Pengabdian Kepada Masyarakat, 4(1), 19–25. https://doi.org/10.35912/yumary.v4i1.2376
  14. Ratnaningsih, A. S., Suwartini, I., Fitriani, I., Aristi, D., Setyowati, F., & Novasari, A. (2021). Strategi Pembentukan Kaderisasi Relawan Sadar Lingkungan Berbasis Technopreneurship. Yumary?: Jurnal Pengabdian Kepada Masyarakat, 2(1), 51–60. https://doi.org/10.35912/yumary.v2i1.449
  15. Rodgers, W., Yeung, F., Odindo, C., & Degbey, W. Y. (2021). Artificial intelligence-driven music biometrics influencing customers’ retail buying behavior. Journal of Business Research, 126(January), 401–414. https://doi.org/10.1016/j.jbusres.2020.12.039
  16. Sari, F. P., Munajat, M., & Dapiokta, J. (2024). Pendampingan Inovasi Produk dan Pemasaran Digital Pangsit Ikan Patin di Poklahsar Barokah. Yumary: Jurnal Pengabdian Kepada Masyarakat, 5(1), 169–178. https://doi.org/10.35912/yumary.v5i1.3568
  17. Scuotto, V., Nicotra, M., Del Giudice, M., Krueger, N., & Gregori, G. L. (2021). A microfoundational perspective on SMEs’ growth in the digital transformation era. Journal of Business Research, 129(January), 382–392. https://doi.org/10.1016/j.jbusres.2021.01.045
  18. Suryaputra, F. A. G., Demu, Y., & Arthana, I. K. (2024). Pemberdayaan Literasi Digital untuk Pengembangan UMKM Kota Soe Kabupaten TTS. Yumary: Jurnal Pengabdian Kepada Masyarakat, 5(2), 241–248. https://doi.org/10.35912/yumary.v5i2.3136
  19. Tajuddin, T., Ode, S. La, Theresia, K. N., Ernawati, E., & Azisah, N. (2025). Penyuluhan Strategi Transformasi Desa Berkembang Menjadi Desa Maju dan Mandiri Berbasis IDM ( Counseling on Transformation Strategies for Developing Villages into Advanced and Self-Reliant Villages Based on the Village Development Index ( IDM )). 5(4), 741–749. 10.35912/yumary.v5i4.3891
  20. Tortora, D., Chierici, R., Farina Briamonte, M., & Tiscini, R. (2021). ‘I digitize so I exist’. Searching for critical capabilities affecting firms’ digital innovation. Journal of Business Research, 129(June 2020), 193–204. https://doi.org/10.1016/j.jbusres.2021.02.048
  21. Urbinati, A., Chiaroni, D., Chiesa, V., & Frattini, F. (2020). The role of digital technologies in open innovation processes: an exploratory multiple case study analysis. R and D Management, 50(1), 136–160. https://doi.org/10.1111/radm.12313
  22. Usai, A., Fiano, F., Messeni Petruzzelli, A., Paoloni, P., Farina Briamonte, M., & Orlando, B. (2021). Unveiling the impact of the adoption of digital technologies on firms’ innovation performance. Journal of Business Research, 133(April), 327–336. https://doi.org/10.1016/j.jbusres.2021.04.035
  23. Wijaya, M. C. (2025). Pelatihan dan Pendampingan Pemasaran Digital Bagi UMKM di Kelurahan Cibaduyut Wetan Bandung ( Digital Marketing Training and Mentoring for MSMEs in Cibaduyut Wetan Village Bandung ). Yumary: Jurnal Pengabdian Kepada Masyarakat (YUMARY), 5(4), 731–740. 10.35912/yumary.v5i4.4079
  24. Wisnuaji, P. T., Rachmawati, D., & Sudari, S. A. (2023). Penerapan Digital Marketing untuk Peningkatan Pemasaran UKM Heppi Kitchen Depok. Yumary: Jurnal Pengabdian Kepada Masyarakat, 3(3), 139–146. https://doi.org/10.35912/yumary.v3i3.1767
  25. Zahoor, N., Zopiatis, A., Adomako, S., & Lamprinakos, G. (2023). The micro-foundations of digitally transforming SMEs: How digital literacy and technology interact with managerial attributes. Journal of Business Research, 159(January 2022), 113755. https://doi.org/10.1016/j.jbusres.2023.113755

Most read articles by the same author(s)