Peningkatan Literasi Hijau Menuju Desa Wisata Muara Tiga Kecamatan Mulak Ulu
Abstract:
Purpose: Community services aim to enhance literacy in green tourist villages in Muara Tiga Village, Mulak Ulu Subdistrict, and Lahat Regency with a focus on rural economic development.
Method: Community service activities were conducted in Muara Tiga Village, Mulak Ulu Subdistrict, Lahat Regency, involving the following steps: (1) identification of village issues and potential; (2) consultation with the subdistrict and village authorities regarding the community service plan; (3) socialization of community service activities in Muara Tiga Village, Mulak Ulu Subdistrict, and Lahat Regency; (4) Green Tourist Village Literacy Training; and (5) Empowering the community to develop the tourist village.
Results/Findings: The community service activities, particularly the training on "green tourist village literacy," have improved knowledge and understanding of (1) tourist village concepts, (2) green tourist village concepts, (3) natural resources that can be utilized as tourist attractions, and (4) factors determining the success of tourist villages.
Limitations: This study found that participants were not ready to understand literacy material because of their low level of education.
Contribution: After participating in this training, the community developed the potential of the village to become a tourist village.
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Al Qita, S., Lafifa Sunarya, S., & Rusydiana, A. S. (2022). Manajemen Pariwisata Halal. Ar Rehla: Journal of Islamic Tourism, Halal Food, Islamic Traveling, and Creative Economy, 140(2), 2776–7434. Retrieved from http://ejournal.iain-tulungagung.ac.id/index.php/arrehla/index
Aldous, D. (2010). Challenges in Southeast Asian green tourism. In Proceedings of the Urban Forestry Conference 2009: Lessons for Sustainable Development.. Forest Research Institute Malaysia.
Amaliyah, A., Saifuddin, S., & Jauhari, T. (2023). Empowerment of social forestry business group in improving village welfare in South Lampung. Community Empowerment, 8(4), 508–518.
Andari, R., & Setiyorini, H. P. D. (2016). Green tourism role in creating sustainable urban tourism. South East Asia Journal of Contemporary.
Atmoko, T. P. H. (2014). Strategi pengembangan potensi desa wisata Brajan kabupaten Sleman. Media Wisata, 12(2).
Bangsawan, S., Mahrinasari, M. S., Ahadiat, A., Ribhan, R., Kesumah, F. S. D., & Febrian, A. (2021). Pengembangan Desa Wisata melalui Pelatihan dan Pembinaan. Yumary: Jurnal Pengabdian Kepada Masyarakat, 2(2), 79–90.
Brooks, C., Waterton, E., Saul, H., & Renzaho, A. (2023). Exploring the relationships between heritage tourism, sustainable community development and host communities’ health and wellbeing: A systematic review. PLoS One, 18(3), e0282319.
De Grosbois, D., & Fennell, D. A. (2022). Sustainability And Ecotourism Principles Adoption By Leading Ecolodges: Learning From Best Practices. Tourism Recreation Research, 47(5–6), 483–498. Https://Doi.Org/10.1080/02508281.2021.1875170Fadjarajani, S., & Heryadi, D. (2023). Partisipasi Masyarakat Lokal Dalam Pengembangan Potensi Desa Wisata Di Desa Medanglayang Kecamatan Panumbangan Kabupaten Ciamis.. Journal of Geography Education, 4(2).
Fadjarajani, S., & Heryadi, D. (2023). Partisipasi Masyarakat Lokal Dalam Pengembangan Potensi Desa Wisata Di Desa Medanglayang Kecamatan Panumbangan Kabupaten Ciamis. Journal Of Geography Education, 4(2).
Font, X., & Tribe, J. (2001). Promoting green tourism: The future of environmental awards. International Journal of Tourism Research, 3(1), 9-21.
Furqan, A., Som, A. P. M., & Hussin, R. (2010). Promoting green tourism for future sustainability. Theoretical and empirical researches in urban management, 5(8 (17), 64-74.
Gryshchenko, O., Babenko, V., Bilovodska, O., Voronkova, T., Ponomarenko, I., & Shatskaya, Z. (2022). Green tourism business as marketing perspective in environmental management. Global Journal of Environmental Science and Management.
Harmida, H., Sarno, S., & Yuni, V. F. (2011). Studi Etnofitomedika di Desa Lawang Agung Kecamatan Mulak Ulu Kabupaten Lahat Sumatera Selatan. Jurnal Penelitian Sains, 14(D), 42–46.
Hashimoto, A., & Telfer, D. J. (2013). Green tourism souvenirs in rural Japan: Challenges and opportunities. Tourism Souvenirs on the Margins: Global Perspectives. Clevedon, UK: ChannelView Publications, 119-131.
Hurdawaty, R., & Dhalillah, S. N. (2022). Green Tourism Marketing in Keranggan Village, South Tangerang, Indonesia. South Asian Journal of Social Studies and Economics, 65-74.
Idin, C. D. E., Hardyanti, H., & Faidatun, N. (2022). Implementation of the Green Tourism Concept in Indonesia. International Journal of Advanced Travel and Destination, 2(3).
Ishihara, Y. (2020). Overview of community-based tourism. In The Routledge Handbook of Community-Based Tourism Management. Routledge. https://doi.org/10.4324/9780429274664-4
Jones, A. (1987). Green tourism. Tourism management, 8(4), 354-356.
Jones, S. (2005). Community - Based Ecotourism : The Significance of Social Capital. Annals of Tourism Research, 32(2), 303–324. https://doi.org/https://doi.org/10.1016/j.annals.2004.06.007
Https://Doi.Org/Https://Doi.Org/10.1016/J.Annals.2004.06.007
Kadir, P. A. (2022). Potensi Pengembangan Usaha Akomodasi Dan Kuliner Di Destinasi Wisata Hutan Pinus Dulamayo Kabupaten Gorontalo. Jurnal Darmawisata, 1(2), 63–73. https://doi.org/10.56190/jdw.v1i2.11
Kotler, P., & Keller, K. L. (2016). Marketing Management 15th. Pearson Pretice Hall, Inc.
Meler, M., & Ham, M. (2012). Green marketing for green tourism. In Faculty of tourism and hospitality management in opatija. Biennial International congress. tourism & hospitality industry (p. 130). University of Rijeka, Faculty of Tourism & Hospitality Management.
Oka, I. M. D., Antara, D. M. S., Ruki, M., & Darmayanti, P. W. (2022). Penta helix's perspective: The green tourism at the tourist village in Bali, Indonesia. Journal of Environmental Management & Tourism, 13(3), 884-896.
Muhamad, M., Budiani, S. R., Chamidah, N., Kardiyati, E. N., & Adjie, M. (2022). Peran Bumdes dalam Pembangunan Pariwisata Berkualitas dan Berkelanjutan di Lereng Sumbing, Desa Temanggung, Kecamatan Kaliangkrik, Kabupaten Magelang. Yumary: Jurnal Pengabdian Kepada Masyarakat, 2(4), 211–220.
Permadi, L. A., Asmony, T., Widiana, H., & Hilmiati, H. (2018). Identifikasi Potensi Desa Wisata di Kecamatan Jerowaru, Lombok Timur. Jurnal Pariwisata Terapan, 2(1), 33–45.
Prakoso, A. A., Pradipto, E., & ... (2020). Community-based tourism: concepts, opportunities and challenges. … Sustainable Tourism …. https://goodwoodpub.com/index.php/JoSTE/article/view/563
Prasetyo, T., Aeny, T. N., & Amelia, Y. (2021). Pemberdayaan Ekonomi dan Lingkungan Kelompok Masyarakat Adat Tiyuh Tanjung Seneng, Kota Bandar Lampung. Jurnal Nusantara Mengabdi, 1(1), 55–61.
Prayitno, G., Dinanti, D., Wisnu Adrianto, D., Rahmawati, R., Auliah, A., & Eka Wardhani, L. (2023). The Influence Of Social Capital In Improving The Quality Of Life of The Community In Sidomulyo Tourism Village, Indonesia. GeoJournal Of Tourism and Geosites, 46(1), 208–217.
Putri, D. A. P. A. G. (2022). Green Tourism Sebagai Kunci Pariwisata Berkelanjutan. Pariwisata Nusantara, 49.
Raharti, R., Laras, T., Jatmiko, B., & Kurniawan, A. (2023). Pemberdayaan Kelompok Seni di Dusun Nitiprayan Bantul. Yumary: Jurnal Pengabdian Kepada Masyarakat, 4(1), 85–91.
Rahayu, S., Aliyah, H., & Sudarwati, S. (2022). Green Marketing and Environmental Knowledge for Green Tourism. International Journal of Economics, Business and Accounting Research (IJEBAR), 6(1), 46-55.
Rahayu, S., Nurhidayati, S., Wijayanti, N., & Ayu, I. W. (2023). A Analysis of Economic Impacts on Community Welfare in the Whale Shark Tourism Coastal Area, Labuhan Jambu Village, Sumbawa Regency: Economic Impact, Community Welfare. Entrepreneur: Jurnal Bisnis Manajemen Dan Kewirausahaan, 4(2), 45–58.
Richards, G. (2016). Tourism and Sustainable Community Development (Issue November).
Saseanu, A. S., Ghita, S. I., Albastroiu, I., & Stoian, C. A. (2020). Aspects of digitalization and related impact on green tourism in european countries. Information, 11(11), 507.
Sasmitha, W. I. A. R., & Marhaeni, A. (2019). The effect of tourism village development on community empowerment and welfare in tourism village of Panglipuran, Bangli District of Indonesia. Russian Journal of Agricultural and Socio-Economic Sciences, 94(10), 257–265.
Sembiring, S. I. O., & Metalia, M. (2023). Optimalisasi Peran BUMDes dalam Pengembangan Ekowisata melalui Business Plan dan Penguatan Mental Usaha di Desa Paguyuban Kecamatan Way Lima Kabupaten Pesawaran. Yumary: Jurnal Pengabdian Kepada Masyarakat, 3(4), 225–233.
Sumarabawa, I. G. A. dkk. (2013). Ketersediaan Aksesibilitas Serta Sarana dan Prasarana Pendukung Bagi Wisatawan Di Daerah Wisata Pantai Pasir Putih, Desa Prasi, Kecamatan Karangasem. Jurnal Pendidikan Geografi, 3(1), 1–14. Retrieved from ejournal.undiksha.ac.id/index.php/JJPG/article/download/1220/1084, Diakses 03 Juni 2017
Susyanti, D. W., & Latianingsih, N. (2014). Potensi desa melalui pariwisata pedesaan. EPIGRAM (e-Journal), 11(1).
Sutapa, I. W., Sriyanti, G. A. K., Astawa, I. N., Wiyasa, I. K., & Dewi, N. D. U. (2023). Pengembangan Penglukatan Pancoran Solas Pura Taman Mumbul Menjadi Destinasi Wisata Religi Internasional. Jurnal Abdimas Multidisiplin, 1(2), 123–130.
Tangkere, E. G., & Sondak, L. W. T. (2017). Tingkat Kepuasan Pengunjung Terhadap Kualitas Pelayanan Daerah Wisata Puncak Temboan Tomohon. Sosial Ekonomi Unsrat, 13(1), 35–46.
Walkowski, M. da C., & ... (2019). Community-based tourism initiatives and their contribution to sustainable local development. … Sustainable Tourism …. https://goodwoodpub.com/index.php/JoSTE/article/view/203
Widadi, T., & Eldo, D. H. A. P. (2023). Urgensi Kader Pemberdayaan Masyarakat Desa dalam Meningkatkan Partisipasi Masyarakat terhadap Pembangunan Desa. Jurnal Studi Pemerintahan Dan Akuntabilitas, 2(2), 109–120.
Widiya, A., Hartati, L., Puspitawati, L., Gantino, R., & Ilyas, M. (2021). Pelatihan kepada Masyarakat dalam Menjaga Makna Kearifan Lokal, Nilai Sejarah, dan Adat Khas Tradisional Masyarakat Melayu Peninggalan Kerajaan Sriwijaya. Yumary: Jurnal Pengabdian Kepada Masyarakat, 1(4), 193–201.
Wiseza, F. C. (2017). Faktor-faktor yang mendukung pengembangan obyek wisata Bukit Khayangan di Kota Sungai Penuh Provinsi Jambi. Nur El-Islam, 4(1), 89–106.
Zahruddin, A., Hariyono, R. C. S., Syifa, F. F., Al Syarief, S. W., & Asfahani, A. (2023). Pemberdayaan program pelatihan bumdes dalam mengembangkan perekonomian desa. Community Development Journal: Jurnal Pengabdian Masyarakat, 4(4), 7771–7778.
- Al Qita, S., Lafifa Sunarya, S., & Rusydiana, A. S. (2022). Manajemen Pariwisata Halal. Ar Rehla: Journal of Islamic Tourism, Halal Food, Islamic Traveling, and Creative Economy, 140(2), 2776–7434. Retrieved from http://ejournal.iain-tulungagung.ac.id/index.php/arrehla/index
- Aldous, D. (2010). Challenges in Southeast Asian green tourism. In Proceedings of the Urban Forestry Conference 2009: Lessons for Sustainable Development.. Forest Research Institute Malaysia.
- Amaliyah, A., Saifuddin, S., & Jauhari, T. (2023). Empowerment of social forestry business group in improving village welfare in South Lampung. Community Empowerment, 8(4), 508–518.
- Andari, R., & Setiyorini, H. P. D. (2016). Green tourism role in creating sustainable urban tourism. South East Asia Journal of Contemporary.
- Atmoko, T. P. H. (2014). Strategi pengembangan potensi desa wisata Brajan kabupaten Sleman. Media Wisata, 12(2).
- Bangsawan, S., Mahrinasari, M. S., Ahadiat, A., Ribhan, R., Kesumah, F. S. D., & Febrian, A. (2021). Pengembangan Desa Wisata melalui Pelatihan dan Pembinaan. Yumary: Jurnal Pengabdian Kepada Masyarakat, 2(2), 79–90.
- Brooks, C., Waterton, E., Saul, H., & Renzaho, A. (2023). Exploring the relationships between heritage tourism, sustainable community development and host communities’ health and wellbeing: A systematic review. PLoS One, 18(3), e0282319.
- De Grosbois, D., & Fennell, D. A. (2022). Sustainability And Ecotourism Principles Adoption By Leading Ecolodges: Learning From Best Practices. Tourism Recreation Research, 47(5–6), 483–498. Https://Doi.Org/10.1080/02508281.2021.1875170Fadjarajani, S., & Heryadi, D. (2023). Partisipasi Masyarakat Lokal Dalam Pengembangan Potensi Desa Wisata Di Desa Medanglayang Kecamatan Panumbangan Kabupaten Ciamis.. Journal of Geography Education, 4(2).
- Fadjarajani, S., & Heryadi, D. (2023). Partisipasi Masyarakat Lokal Dalam Pengembangan Potensi Desa Wisata Di Desa Medanglayang Kecamatan Panumbangan Kabupaten Ciamis. Journal Of Geography Education, 4(2).
- Font, X., & Tribe, J. (2001). Promoting green tourism: The future of environmental awards. International Journal of Tourism Research, 3(1), 9-21.
- Furqan, A., Som, A. P. M., & Hussin, R. (2010). Promoting green tourism for future sustainability. Theoretical and empirical researches in urban management, 5(8 (17), 64-74.
- Gryshchenko, O., Babenko, V., Bilovodska, O., Voronkova, T., Ponomarenko, I., & Shatskaya, Z. (2022). Green tourism business as marketing perspective in environmental management. Global Journal of Environmental Science and Management.
- Harmida, H., Sarno, S., & Yuni, V. F. (2011). Studi Etnofitomedika di Desa Lawang Agung Kecamatan Mulak Ulu Kabupaten Lahat Sumatera Selatan. Jurnal Penelitian Sains, 14(D), 42–46.
- Hashimoto, A., & Telfer, D. J. (2013). Green tourism souvenirs in rural Japan: Challenges and opportunities. Tourism Souvenirs on the Margins: Global Perspectives. Clevedon, UK: ChannelView Publications, 119-131.
- Hurdawaty, R., & Dhalillah, S. N. (2022). Green Tourism Marketing in Keranggan Village, South Tangerang, Indonesia. South Asian Journal of Social Studies and Economics, 65-74.
- Idin, C. D. E., Hardyanti, H., & Faidatun, N. (2022). Implementation of the Green Tourism Concept in Indonesia. International Journal of Advanced Travel and Destination, 2(3).
- Ishihara, Y. (2020). Overview of community-based tourism. In The Routledge Handbook of Community-Based Tourism Management. Routledge. https://doi.org/10.4324/9780429274664-4
- Jones, A. (1987). Green tourism. Tourism management, 8(4), 354-356.
- Jones, S. (2005). Community - Based Ecotourism : The Significance of Social Capital. Annals of Tourism Research, 32(2), 303–324. https://doi.org/https://doi.org/10.1016/j.annals.2004.06.007
- Https://Doi.Org/Https://Doi.Org/10.1016/J.Annals.2004.06.007
- Kadir, P. A. (2022). Potensi Pengembangan Usaha Akomodasi Dan Kuliner Di Destinasi Wisata Hutan Pinus Dulamayo Kabupaten Gorontalo. Jurnal Darmawisata, 1(2), 63–73. https://doi.org/10.56190/jdw.v1i2.11
- Kotler, P., & Keller, K. L. (2016). Marketing Management 15th. Pearson Pretice Hall, Inc.
- Meler, M., & Ham, M. (2012). Green marketing for green tourism. In Faculty of tourism and hospitality management in opatija. Biennial International congress. tourism & hospitality industry (p. 130). University of Rijeka, Faculty of Tourism & Hospitality Management.
- Oka, I. M. D., Antara, D. M. S., Ruki, M., & Darmayanti, P. W. (2022). Penta helix's perspective: The green tourism at the tourist village in Bali, Indonesia. Journal of Environmental Management & Tourism, 13(3), 884-896.
- Muhamad, M., Budiani, S. R., Chamidah, N., Kardiyati, E. N., & Adjie, M. (2022). Peran Bumdes dalam Pembangunan Pariwisata Berkualitas dan Berkelanjutan di Lereng Sumbing, Desa Temanggung, Kecamatan Kaliangkrik, Kabupaten Magelang. Yumary: Jurnal Pengabdian Kepada Masyarakat, 2(4), 211–220.
- Permadi, L. A., Asmony, T., Widiana, H., & Hilmiati, H. (2018). Identifikasi Potensi Desa Wisata di Kecamatan Jerowaru, Lombok Timur. Jurnal Pariwisata Terapan, 2(1), 33–45.
- Prakoso, A. A., Pradipto, E., & ... (2020). Community-based tourism: concepts, opportunities and challenges. … Sustainable Tourism …. https://goodwoodpub.com/index.php/JoSTE/article/view/563
- Prasetyo, T., Aeny, T. N., & Amelia, Y. (2021). Pemberdayaan Ekonomi dan Lingkungan Kelompok Masyarakat Adat Tiyuh Tanjung Seneng, Kota Bandar Lampung. Jurnal Nusantara Mengabdi, 1(1), 55–61.
- Prayitno, G., Dinanti, D., Wisnu Adrianto, D., Rahmawati, R., Auliah, A., & Eka Wardhani, L. (2023). The Influence Of Social Capital In Improving The Quality Of Life of The Community In Sidomulyo Tourism Village, Indonesia. GeoJournal Of Tourism and Geosites, 46(1), 208–217.
- Putri, D. A. P. A. G. (2022). Green Tourism Sebagai Kunci Pariwisata Berkelanjutan. Pariwisata Nusantara, 49.
- Raharti, R., Laras, T., Jatmiko, B., & Kurniawan, A. (2023). Pemberdayaan Kelompok Seni di Dusun Nitiprayan Bantul. Yumary: Jurnal Pengabdian Kepada Masyarakat, 4(1), 85–91.
- Rahayu, S., Aliyah, H., & Sudarwati, S. (2022). Green Marketing and Environmental Knowledge for Green Tourism. International Journal of Economics, Business and Accounting Research (IJEBAR), 6(1), 46-55.
- Rahayu, S., Nurhidayati, S., Wijayanti, N., & Ayu, I. W. (2023). A Analysis of Economic Impacts on Community Welfare in the Whale Shark Tourism Coastal Area, Labuhan Jambu Village, Sumbawa Regency: Economic Impact, Community Welfare. Entrepreneur: Jurnal Bisnis Manajemen Dan Kewirausahaan, 4(2), 45–58.
- Richards, G. (2016). Tourism and Sustainable Community Development (Issue November).
- Saseanu, A. S., Ghita, S. I., Albastroiu, I., & Stoian, C. A. (2020). Aspects of digitalization and related impact on green tourism in european countries. Information, 11(11), 507.
- Sasmitha, W. I. A. R., & Marhaeni, A. (2019). The effect of tourism village development on community empowerment and welfare in tourism village of Panglipuran, Bangli District of Indonesia. Russian Journal of Agricultural and Socio-Economic Sciences, 94(10), 257–265.
- Sembiring, S. I. O., & Metalia, M. (2023). Optimalisasi Peran BUMDes dalam Pengembangan Ekowisata melalui Business Plan dan Penguatan Mental Usaha di Desa Paguyuban Kecamatan Way Lima Kabupaten Pesawaran. Yumary: Jurnal Pengabdian Kepada Masyarakat, 3(4), 225–233.
- Sumarabawa, I. G. A. dkk. (2013). Ketersediaan Aksesibilitas Serta Sarana dan Prasarana Pendukung Bagi Wisatawan Di Daerah Wisata Pantai Pasir Putih, Desa Prasi, Kecamatan Karangasem. Jurnal Pendidikan Geografi, 3(1), 1–14. Retrieved from ejournal.undiksha.ac.id/index.php/JJPG/article/download/1220/1084, Diakses 03 Juni 2017
- Susyanti, D. W., & Latianingsih, N. (2014). Potensi desa melalui pariwisata pedesaan. EPIGRAM (e-Journal), 11(1).
- Sutapa, I. W., Sriyanti, G. A. K., Astawa, I. N., Wiyasa, I. K., & Dewi, N. D. U. (2023). Pengembangan Penglukatan Pancoran Solas Pura Taman Mumbul Menjadi Destinasi Wisata Religi Internasional. Jurnal Abdimas Multidisiplin, 1(2), 123–130.
- Tangkere, E. G., & Sondak, L. W. T. (2017). Tingkat Kepuasan Pengunjung Terhadap Kualitas Pelayanan Daerah Wisata Puncak Temboan Tomohon. Sosial Ekonomi Unsrat, 13(1), 35–46.
- Walkowski, M. da C., & ... (2019). Community-based tourism initiatives and their contribution to sustainable local development. … Sustainable Tourism …. https://goodwoodpub.com/index.php/JoSTE/article/view/203
- Widadi, T., & Eldo, D. H. A. P. (2023). Urgensi Kader Pemberdayaan Masyarakat Desa dalam Meningkatkan Partisipasi Masyarakat terhadap Pembangunan Desa. Jurnal Studi Pemerintahan Dan Akuntabilitas, 2(2), 109–120.
- Widiya, A., Hartati, L., Puspitawati, L., Gantino, R., & Ilyas, M. (2021). Pelatihan kepada Masyarakat dalam Menjaga Makna Kearifan Lokal, Nilai Sejarah, dan Adat Khas Tradisional Masyarakat Melayu Peninggalan Kerajaan Sriwijaya. Yumary: Jurnal Pengabdian Kepada Masyarakat, 1(4), 193–201.
- Wiseza, F. C. (2017). Faktor-faktor yang mendukung pengembangan obyek wisata Bukit Khayangan di Kota Sungai Penuh Provinsi Jambi. Nur El-Islam, 4(1), 89–106.
- Zahruddin, A., Hariyono, R. C. S., Syifa, F. F., Al Syarief, S. W., & Asfahani, A. (2023). Pemberdayaan program pelatihan bumdes dalam mengembangkan perekonomian desa. Community Development Journal: Jurnal Pengabdian Masyarakat, 4(4), 7771–7778.
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