Yumary

Article Details

Vol. 2 No. 1 (2021): September

Articles

Penerapan Digital Marketing sebagai Strategi Pengembangan Usaha Ternak Tikus Putih

C Candra Ahmadi D Dadang Hermawan S Srinadi N L P K Kusuma T M
30 August 2021 Vol. 2 No. 1 (2021): September https://doi.org/10.35912/yumary.v2i1.503
Abstract
30 Aug 2021

Purpose: This community service aimed to provide counseling on utilizing technological advances at the Bikul Bali White Rat Farm Business for marketing purposes.

Method: Thee methods applied were accompaniment counseling on technological advances, lectures, and direct practice by applying digital marketing to reach and get new consumers.

Result: The Partner understands the importance of implementing digital marketing and is confident in promoting their white rats through the marketplace even though there are extra costs for promotion.

Conclusion: This community service activity has a positive impact as an additional knowledge of partners in understanding digital marketing. The partner now takes advantage of the availability of the marketplace as a medium for selling as a form of application of digital marketing and starting to reach new potential consumers who are accustomed to using marketplaces in shopping.

Keywords: Digital Marketing Marketplace White Rat
How to Cite
“
Ahmadi, C., Hermawan, D., N L P, S., & T M, K. (2021). Penerapan Digital Marketing sebagai Strategi Pengembangan Usaha Ternak Tikus Putih . Yumary: Jurnal Pengabdian Kepada Masyarakat, 2(1), 29–37. https://doi.org/10.35912/yumary.v2i1.503
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