Pelatihan Peningkatan Kualitas Produk dan Pemasaran Usaha Bubuk Biji Salak di Desa Sungai Langka, Kabupaten Pesawaran

https://doi.org/10.35912/yumary.v1i4.71
Published: Jun 25, 2021

Abstract:

Purpose: This activity aimed to increase the knowledge and skills of participants in improving the quality of salak seed powder drink products and increasing their marketing. This training is aimed at villagers who drive the salak seed powder business, namely the Dusun 5 Women Farmers Group (KWT), Sungai Langka Village, Gedong Tataan District, Pesawaran Regency, Lampung.

Method: The service methods were carried out through surveys, training and mentoring and evaluation.

Results: To increase its marketing, FEB Unila's staff have created more attractive product labels that attract more products to sell; besides, they also buy better sealer machines to improve the quality of product packaging.

Conclusion: Product quality, production and sales and marketing of salak seed powder must be improved as a solution to the problem so that the villagers' economy will improve.

Keywords:
1. Product Quality
2. Marketing
3. Salak Seed Powder
Authors:
1 . Kiagus Andi
2 . Fitra Dharma
3 . Rindu Rika Gamayuni
View PDF
How to Cite
Andi, K., Dharma, F., & Gamayuni, R. R. (2021). Pelatihan Peningkatan Kualitas Produk dan Pemasaran Usaha Bubuk Biji Salak di Desa Sungai Langka, Kabupaten Pesawaran. Yumary: Jurnal Pengabdian Kepada Masyarakat, 1(4), 203–209. https://doi.org/10.35912/yumary.v1i4.71
Download Citation
  1. Endnote/Zotero/Mendeley (RIS)
  2. BibTeX

Downloads

Download data is not yet available.
Issue & Section
Vol. 1 No. 4 (2021): Juni
Articles
Creative Commons License

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

References

    Atkinson, A. A., Kaplan, R. S., & Young, S. M. (2011). Management Information for Decision-Making and Strategy Execution.

    Cohen, S., & Kaimenaki, E. (2011). Cost Accounting Systems Structure and Information Quality Properties: An Empirical Analysis. Journal of Applied Accounting Research, 12(1), 5–25. https://doi.org/10.1108/09675421111130586

    Fahri, LN. (2017). Pengaruh Pelaksanaan Kebijakan Dana Desa terhadap Manajemen Keuangan Desa dalam Meningkatkan Efektivitas Program Pembangunan Desa. Jurnal Publik. 11(01): 75-88.

    Gamayuni, R. R. (2020). Accounting Information Technology and Village Finance Management in Indonesia. Journal of Administrative and Business Studies, 6(1), 1–8. https://doi.org/10.20474/jabs-6.1.1

    Hilton, R. W. (2014). Managerial Accounting. McGraw-Hill Education.

    Hongren, Charles., Srikant Datar, George Foster. (2008). Akuntansi Biaya: Dengan Penekanan Manajerial. Erlangga. Jakarta. Edisi 12.

    Indayani, F., & Gamayuni, R. R. (2018). The Effect of Village Characteristics toward Village Finance Efficiency In Lampung , Indonesia. 7(4).

    Peraturan Menteri Dalam Negeri Nomor 113 Tahun 2014 tentang Pengelolaan Keuangan Desa.

    Rainborn, Cecily A., Michael R. Kinney. (2011). Akuntansi Biaya: Dasar dan Perkembangannya. Penerbit Salemba Empat. Jakarta.

    Undang-Undang Republik Indonesia Nomor 6 Tahun 2014 tentang Desa.

  1. Atkinson, A. A., Kaplan, R. S., & Young, S. M. (2011). Management Information for Decision-Making and Strategy Execution.
  2. Cohen, S., & Kaimenaki, E. (2011). Cost Accounting Systems Structure and Information Quality Properties: An Empirical Analysis. Journal of Applied Accounting Research, 12(1), 5–25. https://doi.org/10.1108/09675421111130586
  3. Fahri, LN. (2017). Pengaruh Pelaksanaan Kebijakan Dana Desa terhadap Manajemen Keuangan Desa dalam Meningkatkan Efektivitas Program Pembangunan Desa. Jurnal Publik. 11(01): 75-88.
  4. Gamayuni, R. R. (2020). Accounting Information Technology and Village Finance Management in Indonesia. Journal of Administrative and Business Studies, 6(1), 1–8. https://doi.org/10.20474/jabs-6.1.1
  5. Hilton, R. W. (2014). Managerial Accounting. McGraw-Hill Education.
  6. Hongren, Charles., Srikant Datar, George Foster. (2008). Akuntansi Biaya: Dengan Penekanan Manajerial. Erlangga. Jakarta. Edisi 12.
  7. Indayani, F., & Gamayuni, R. R. (2018). The Effect of Village Characteristics toward Village Finance Efficiency In Lampung , Indonesia. 7(4).
  8. Peraturan Menteri Dalam Negeri Nomor 113 Tahun 2014 tentang Pengelolaan Keuangan Desa.
  9. Rainborn, Cecily A., Michael R. Kinney. (2011). Akuntansi Biaya: Dasar dan Perkembangannya. Penerbit Salemba Empat. Jakarta.
  10. Undang-Undang Republik Indonesia Nomor 6 Tahun 2014 tentang Desa.