Eksplorasi Potensi Kuliner Lokal Berkelanjutan dengan Pendekatan Eco-Packaging

https://doi.org/10.35912/jpu.v4i2.5356
Published: Aug 19, 2025

Abstract:

Purpose: This study aims to explore the potential of local culinary products in Penatih Dangin Puri Village, Denpasar, and to develop strategies for implementing environmentally friendly packaging (eco-packaging) as a means to strengthen sustainable village-based economic development.

Methodology/approach: The study was conducted in Penatih Dangin Puri Village, Denpasar, through a community service program involving local micro, small, and medium enterprises (MSMEs) in the culinary sector. A participatory qualitative approach was applied, including focus group discussions, direct observation, and thematic analysis. Activities consisted of socialization sessions, culinary innovation training using local ingredients, introduction to eco-packaging technologies, branding and digital marketing workshops, and product showcase events.

Results/findings: The program identified high-potential culinary products based on red rice, coconut, and traditional spices with strong cultural and economic value. The application of eco-packaging improved product aesthetics, market competitiveness, and environmental awareness among business owners. Collaborative networks between MSMEs, village authorities, and creative communities were established, creating a foundation for sustainable economic ecosystems.

Conclusions: The study shows eco-packaging and local culinary integration enhance sustainability, community empowerment, and green entrepreneurship in rural development.

Limitations: The study’s short duration limited evaluation of long-term impacts, including sustained eco-packaging adoption and continuous market performance measurement.

Contribution: This study offers a replicable model for integrating local culinary heritage with eco-friendly entrepreneurship to support sustainable rural development.

Keywords:
1. Community Empowerment
2. Eco-Packaging
3. Local Culinary
4. MSMEs
5. Sustainability
Authors:
1 . Ni Luh Putu Sri Utami
2 . I Wayan Suarsana
3 . I Made Darsana
4 . I Nyoman Arnawa
5 . I Wayan Suartana
6 . Alfian Noor Darojat
7 . Muhammad Iqbal
8 . I Wayan Putu Sucana Aryana
9 . I Made Adi Suwandana
10 . Luh Riniti Rahayu
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How to Cite
Utami, N. L. P. S. ., Suarsana , I. W. ., Darsana , I. M. ., Arnawa, I. N. . ., Suartana , I. W. ., Darojat, A. N. ., Iqbal, M. ., Aryana , I. W. P. S. ., Suwandana , I. M. A. ., & Rahayu , L. R. . (2025). Eksplorasi Potensi Kuliner Lokal Berkelanjutan dengan Pendekatan Eco-Packaging . Jurnal Pemberdayaan Umat, 4(2), 79–87. https://doi.org/10.35912/jpu.v4i2.5356
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Vol. 4 No. 2 (2025): Agustus
Articles
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References

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    Mardatillah, A. (2020). The enterprise culture heritage of Minangkabau cuisine, West Sumatra of Indonesia as a source of sustainable competitive advantage. Journal of Ethnic Foods, 7(1), 34. doi:https://doi.org/10.1186/s42779-020-00059-z

    Mustanir, A., Hamid, H., & Syarifuddin, R. N. (2019). Pemberdayaan kelompok masyarakat desa dalam perencanaan metode partisipatif. Moderat: Jurnal Ilmiah Ilmu Pemerintahan, 5(3), 227-239. doi:http://dx.doi.org/10.25147/moderat.v5i3.2677

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    Nurhaliza, F., Putra, Z. H., Hermita, N., & Copriady, J. (2025). Reflexive Thematic Analysis sebagai Strategi Kualitatif dalam Kajian Pendidikan Multikultural. Innovative: Journal Of Social Science Research, 5(3), 5256-5272.

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    Putra, M. F., Ahadiyat, A., & Keumalahayati, K. (2023). The influence of leadership style on performance with motivation as mediation (study on employees of Metro City Trade Services during pandemi). Journal of Multidisciplinary Academic and Practice Studies, 1(1), 15-27. doi:https://doi.org/10.35912/jomaps.v1i1.1536

    Putri, N., Prasetya, Y., Handayani, P. W., & Fitriani, H. (2024). TikTok Shop: How trust and privacy influence generation Z’s purchasing behaviors. Cogent Social Sciences, 10(1), 2292759. doi:https://doi.org/10.1080/23311886.2023.2292759

    Putri, N. W. E. (2019). Komunikasi Sosial Dalam Mensosialisasikan Penetapan Kebijakan Gubernur Bali Tentang Pembatasan Timbulan Sampah Plastik Sekali Pakai. Jurnal Nomosleca, 5(1). doi:https://doi.org/10.26905/nomosleca.v5i1.2783

    Rahu, K. Y. d., Neolaka, M. N. B. C., & Djaha, A. S. A. (2023). Personnel management information system in order to create up-to-date and integrated personel data and information in the personnel and human resources agency in malaka regency. Journal of Multidisciplinary Academic and Practice Studies, 1(1), 55-70. doi:https://doi.org/10.35912/jomaps.v1i1.1449

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    Yadav, P., & Prashar, A. (2023). Board gender diversity: implications for environment, social, and governance (ESG) performance of Indian firms. International journal of productivity and performance management, 72(9), 2654-2673. doi:https://doi.org/10.1108/IJPPM-12-2021-0689

    Zahedi, M., & Heaton, L. (2016). Mind mapping as a tool, as a process, as a problem/solution space. Paper presented at the DS 83: Proceedings of the 18th International Conference on Engineering and Product Design Education (E&PDE16), Design Education: Collaboration and Cross-Disciplinarity, Aalborg, Denmark, 8th-9th September 2016.

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  2. Aditya, I. (2019). Pergub Bali Nomor 97 Tahun 2018 Dalam Paradigma Etika Ekosentrisme. Jurnal Ilmiah Widya Sosiopolitika, 1(2), 109.
  3. Allen, C., Metternicht, G., & Wiedmann, T. (2018). Initial progress in implementing the Sustainable Development Goals (SDGs): A review of evidence from countries. Sustainability science, 13(5), 1453-1467. doi:https://doi.org/10.1007/s11625-018-0572-3
  4. Anggryani, L., Razak, S., Hamzah, A., Sahaka, A., & Sabbar, S. D. (2025). Mizan and the green consumer: Exploring eco-friendly packaged food adoption among middle-class Muslim consumers. JEMA: Jurnal Ilmiah Bidang Akuntansi dan Manajemen, 22(2), 155-183. doi:https://doi.org/10.31106/jema.v22i2.23699
  5. Auliya, A., & Par, M. (2024). Implementasi Smart Tourism City sebagai Upaya Mewujudkan Destinasi Wisata Berkelanjutan. Transformasi Dan Inovasi Untuk Pertumbuhan Ekonomi Berkelanjutan Di Berbagai Bidang, 31.
  6. Ayu, M., Azriya, N., Windari, K. T., & Nuzleha, N. (2020). Tata kelola dan administrasi BUMDes. Jurnal Abdi Masyarakat Saburai (JAMS), 1(01), 1-10. doi:https://doi.org/10.24967/jams.v1i01.730
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  10. Dewi, E. P., Suwartane, I. G., Rahmawati, K. J., & Adriani, H. (2023). Perekrutan Pemuda Desa Putus Kerja sebagai Local Guide dan Pelatihan First Emergency Response (FER) untuk Wisata Trekking Sentul, Bogor. JURPIKAT (Jurnal Pengabdian Kepada Masyarakat), 4(3), 686-698. doi:https://doi.org/10.37339/jurpikat.v4i3.1544
  11. Endi, A. C., Fanggidae, R. E., & Ndoen, W. M. (2023). The effect of religiosity and spirituality on financial behavior district. Journal of Multidisciplinary Academic and Practice Studies, 1(1), 45-53. doi:https://doi.org/10.35912/jomaps.v1i1.1455
  12. Firaldi, Y., Wibisono, C., Ngaliman, N., Indrayani, I., & Satriawan, B. (2023). The influence of leadership, discipline, and workload on employee performance through job satisfaction as an intervening variable in Regional Revenue Agency Riau Islands Province. Journal of Multidisciplinary Academic Business Studies, 1(1), 27-52. doi:https://doi.org/10.35912/jomabs.v1i1.1779
  13. Huda, A. N., Cahyaningtyas, A. R., Cahyani, A. D., Afilia, D. R., Huda, R. A., Ilahi, Z. R., & Setyanto, A. R. (2024). Dinamika Preferensi Konsumen dan Dampak Ekonomi Pariwisata dari Wisata Alam Wira Garden di Kota Bandar Lampung. Jurnal Ilmiah Ekonomi Dan Manajemen, 2(12), 119-130. doi:https://doi.org/10.61722/jiem.v2i12.3049
  14. Iman, N., Nitawati, E. Y., Handayani, S., & Zainuddin, A. (2025). Optimalisasi Greenpreneurship melalui Edukasi Eco-Friendly Packaging pada Pelaku Usaha Makanan Tradisional Wilayah Rungkut Surabaya Timur: Pengabdian. Jurnal Pengabdian Masyarakat dan Riset Pendidikan, 3(4), 5540-5549. doi:https://doi.org/10.31004/jerkin.v3i4.1081
  15. Mahayani, I. A. A., Yudartha, I. P. D., & Prabawati, N. P. A. (2024). Strategi Pemberdayaan Usaha Mikro, Kecil, dan Menengah (UMKM) di dinas koperasi dan UKM Kabupaten Tabanan. Business and Investment Review, 2(1), 95-107. doi:https://doi.org/10.61292/birev.96
  16. Mardatillah, A. (2020). The enterprise culture heritage of Minangkabau cuisine, West Sumatra of Indonesia as a source of sustainable competitive advantage. Journal of Ethnic Foods, 7(1), 34. doi:https://doi.org/10.1186/s42779-020-00059-z
  17. Mustanir, A., Hamid, H., & Syarifuddin, R. N. (2019). Pemberdayaan kelompok masyarakat desa dalam perencanaan metode partisipatif. Moderat: Jurnal Ilmiah Ilmu Pemerintahan, 5(3), 227-239. doi:http://dx.doi.org/10.25147/moderat.v5i3.2677
  18. Nguyen, A. T., Parker, L., Brennan, L., & Lockrey, S. (2020). A consumer definition of eco-friendly packaging. Journal of cleaner production, 252, 119792. doi:https://doi.org/10.1016/j.jclepro.2019.119792
  19. Nurhaliza, F., Putra, Z. H., Hermita, N., & Copriady, J. (2025). Reflexive Thematic Analysis sebagai Strategi Kualitatif dalam Kajian Pendidikan Multikultural. Innovative: Journal Of Social Science Research, 5(3), 5256-5272.
  20. Pertiwi, N. P. S. D., & Antari, N. P. B. W. (2025). Edukasi Pemilik UMKM untuk Meningkatkan Penggunaan Produk Eco-Friendly di Desa Tegal Harum, Denpasar. BERNAS: Jurnal Pengabdian Kepada Masyarakat, 6(3), 1789-1794. doi:https://doi.org/10.31949/jb.v6i3.13300
  21. Putra, M. F., Ahadiyat, A., & Keumalahayati, K. (2023). The influence of leadership style on performance with motivation as mediation (study on employees of Metro City Trade Services during pandemi). Journal of Multidisciplinary Academic and Practice Studies, 1(1), 15-27. doi:https://doi.org/10.35912/jomaps.v1i1.1536
  22. Putri, N., Prasetya, Y., Handayani, P. W., & Fitriani, H. (2024). TikTok Shop: How trust and privacy influence generation Z’s purchasing behaviors. Cogent Social Sciences, 10(1), 2292759. doi:https://doi.org/10.1080/23311886.2023.2292759
  23. Putri, N. W. E. (2019). Komunikasi Sosial Dalam Mensosialisasikan Penetapan Kebijakan Gubernur Bali Tentang Pembatasan Timbulan Sampah Plastik Sekali Pakai. Jurnal Nomosleca, 5(1). doi:https://doi.org/10.26905/nomosleca.v5i1.2783
  24. Rahu, K. Y. d., Neolaka, M. N. B. C., & Djaha, A. S. A. (2023). Personnel management information system in order to create up-to-date and integrated personel data and information in the personnel and human resources agency in malaka regency. Journal of Multidisciplinary Academic and Practice Studies, 1(1), 55-70. doi:https://doi.org/10.35912/jomaps.v1i1.1449
  25. Ramadani, S. (2024). Daur Ulang Sampah Plastik Sekali Pakai Berdasarkan Undang-Undang Nomor 18 Tahun 2008 Tentang Pengelolaan Sampah Di Kabupaten Luwu Timur. IAIN Palopo.
  26. Rozi, A. F., Riza, C. S., Azizah, N., Sundari, A., & Nasikhin, M. N. A. K. (2025). Mewujudkan Kesejahteraan Sosial melalui Diseminasi Hasil Pengabdian di Desa Dlanggu, Lamongan. Jurnal Pemberdayaan Umat, 4(1), 1-12. doi:https://doi.org/10.35912/jpu.v4i1.4390
  27. Santini, P. A. W. (2023). Reformasi Kebijakan Pariwisata Berkelanjutan untuk Konservasi Ekosistem dan Pelestarian Budaya di Bali. Jurnal Pacta Sunt Servanda, 4(2), 63-75.
  28. Setiawan, B., & Riana, F. D. (2024). Influence of Green Marketing Strategy and Brand Image on Purchase Decision with Mediation of Purchase Intention (Case Study on Healthy Food Products Matoh Cassava Chips in Bojonegoro Regency). Jurnal Penelitian Pendidikan IPA, 10(12), 10037-10046. doi:https://doi.org/10.29303/jppipa.v10i12.7582
  29. Sgroi, F. (2023). Sustainability and culinary traditions? Understand the role of historical markets in the development of agri-food and local gastronomy from the perspective of behavioral economics. International Journal of Gastronomy and Food Science, 34, 100809. doi:https://doi.org/10.1016/j.ijgfs.2023.100809
  30. Siregar, H. (2022). Analisis Pemanfaatan Media Sosial Sebagai Sarana Sosialisasi Pancasila. Pancasila: Jurnal Keindonesiaan, 2(1), 71-82. doi:https://doi.org/10.52738/pjk.v2i1.102
  31. Sofyani, H., Ali, U. N. N. A., & Septiari, D. (2020). Implementasi prinsip-prinsip tata kelola yang baik dan perannya terhadap kinerja di Badan Usaha Milik Desa (BUMDes). JIA (Jurnal Ilmiah Akuntansi), 5(2), 325-359. doi:https://doi.org/10.23887/jia.v5i2.29053
  32. Sugiyono. (2019). Perspektif Metode Penelitian Kualitatif dan Kuantitatif. Metode Penelitian Kuantitatif Kualitatif Dan R&D.
  33. Troisi, O., Grimaldi, M., & Visvizi, A. (2022). Digital transformation in tourism ecosystems: What impact on sustainability and innovation? Paper presented at the The international research & innovation forum.
  34. Vandecasteele, R., Robijn, L., Willems, S., De Maesschalck, S., & Stevens, P. A. (2024). Barriers and facilitators to culturally sensitive care in general practice: a reflexive thematic analysis. BMC Primary Care, 25(1), 381. doi:https://doi.org/10.1186/s12875-024-02630-y
  35. Veronica, V., & Wibawa, C. (2025). Strategi Optimalisasi Kuliner Lokal Dalam Mendukung Pariwisata Berkelanjutan Di Jakarta. Jurnal Ilmiah Dinamika Sosial, 9(1), 29-43. doi:https://doi.org/10.38043/jids.v9i1.5988
  36. Wandosell, G., Parra-Meroño, M. C., Alcayde, A., & Baños, R. (2021). Green packaging from consumer and business perspectives. Sustainability, 13(3), 1356. doi:https://doi.org/10.3390/su13031356
  37. Yadav, P., & Prashar, A. (2023). Board gender diversity: implications for environment, social, and governance (ESG) performance of Indian firms. International journal of productivity and performance management, 72(9), 2654-2673. doi:https://doi.org/10.1108/IJPPM-12-2021-0689
  38. Zahedi, M., & Heaton, L. (2016). Mind mapping as a tool, as a process, as a problem/solution space. Paper presented at the DS 83: Proceedings of the 18th International Conference on Engineering and Product Design Education (E&PDE16), Design Education: Collaboration and Cross-Disciplinarity, Aalborg, Denmark, 8th-9th September 2016.