SIMO

SIMO Issue

Vol. 7 No. 1 (2026): April

Current Issue

Vol. 7 No. 1 (2026)

Articles

The Effect of Discount Live-Stream and Bundling Product on Impulse Buying Through Positive Emotions
Nur Azizah Maulidia, Nur Afifah, Wenny Pebrianti, Juniwati Juniwati, Heriyadi Heriyadi
Pages: 21-35 https://doi.org/10.35912/simo.v7i1.4799
4 views
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Using Social Media Marketing to Improve Marketing Performance: The Role of Digital Customer-Centric Intimacy Capability
Reza Rahmadi Hasibuan, Suliyanto Suliyanto, Weni Novandari
Pages: 1-20 https://doi.org/10.35912/simo.v7i1.6325
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The Influence of Product Design and Green Marketing on BYD Car Purchase Decisions
Ketut Narmande, Tri Lestira Putri Warganegara
Pages: 75-86 https://doi.org/10.35912/simo.v7i1.5190
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Effect of Advertising Rates, the Number of Listeners and Companies that Advertise on Revenue Receipts
Fera Triyani, Citra Etika, Heni Verawati
Pages: 37-51 https://doi.org/10.35912/simo.v7i1.5044
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The Influence of Online Customer Reviews, E-promotion, and Perceived Ease of Use on Purchase Intention
Afrenea Miranda Putri, Defrizal Defrizal
Pages: 87-98 https://doi.org/10.35912/simo.v7i1.5218
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Career Development and Work Motivation Towards Organizational Commitment and Employee Performance
Rahma Nurdiana
Pages: 53-73 https://doi.org/10.35912/simo.v7i1.5168
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