Studi Ilmu Manajemen dan Organisasi https://penerbitgoodwood.com/index.php/simo <p style="text-align: justify;">SINTA 4 | Studi Ilmu Manajemen dan Organisasi (SIMO) is a scientific publication media that publishes articles in the fields of management and organization. SIMO is dedicated for sharing ideas among academicians, industries, practitioners, and policy-makers. This journal is expected to contribute to the development of science and practice related to management and organization in the future.</p> en-US <p>Authors who publish with this journal agree to the following terms:</p> <ol> <li class="show">Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a&nbsp;<a href="http://creativecommons.org/licenses/by-sa/4.0/" target="_blank" rel="noopener">Creative Commons Attribution License (CC BY-SA 4.0)</a>&nbsp;that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.</li> <li class="show">Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.</li> <li class="show">Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.</li> </ol> admin@penerbitgoodwood.com (Yuliansyah) admin@penerbitgoodwood.com (Fiqqi Ahludzikri) Wed, 16 Jul 2025 00:00:00 +0700 OJS 3.3.0.10 http://blogs.law.harvard.edu/tech/rss 60 Efektivitas Alokasi Dana Desa dalam Meningkatkan Industri Kecil Menengah di Desa Kalukubula https://penerbitgoodwood.com/index.php/simo/article/view/4645 <p><strong>Purpose: </strong>This study examines the extent of the utilization of village fund allocation to develop small and medium industries in Kalukubula village, Sigi Biromaru Sub-District.</p> <p><strong>Method/approach: </strong>This study employs a qualitative method with a descriptive approach. Data collection techniques were carried out through observations, interviews, and documentation. The informants included village government officials and small-to medium-sized industry actors who received village fund support. This study applies Richard M. Steers' (1985) theory of Effectiveness, focusing on three indicators: goal achievement, adaptation, and integration.</p> <p><strong>Results/findings: </strong>The results obtained by the author in this research show that the effective utilization of village funds enhances small and medium enterprises through support for business capital and equipment in Kalukubula Village, based on three indicators of effectiveness: achievement of goals, where support from village funds not only successfully increases community income but also creates business independence; adaptation by providing training facilities and offering assistance in infrastructure that meets the needs of entrepreneurs; and integration, where the Kalukubula Village Government has conducted socialization regarding the use of village funds.</p> <p><strong>Conclusion: </strong>The allocation of village funds in Kalukubula Village has proven to be fairly effective in supporting the development of small and medium industries based on Steers' three organizational effectiveness indicators.</p> <p><strong>Limitations: </strong>This research was limited by time and was only conducted in one village as a case study.</p> <p><strong>Contribution: </strong>This study provides recommendations to the village government to maximize the use of village funds for the development of small and medium industries to improve the village economy.</p> Eka Ayu Setiawati, Yunus Sading, Kalvin A. Parinding, Eko Jokolelono, Nurnaningsih Nurnaningsih Copyright (c) 2025 Eka Ayu Setiawati, Yunus Sading, Kalvin A. Parinding, Eko Jokolelono, Nurnaningsih Nurnaningsih https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4645 Tue, 22 Jul 2025 00:00:00 +0700 Eksplorasi Preferensi Wisatawan Domestik Menggunakan Analisis Sentimen pada Hotel Luxury di Bali https://penerbitgoodwood.com/index.php/simo/article/view/4702 <p><strong>Purpose: </strong>Competition in Bali’s hospitality industry is intensifying due to the growing number of star-rated hotels and available room capacity. This trend is driven by globalization, digital advancements, and changing consumer demands for service quality. This study aims to analyze domestic tourists’ preferences through sentiment analysis of online reviews to help optimize room occupancy rates.</p> <p><strong>Methodology/approach: </strong>Using a text mining approach with the Naïve Bayes algorithm, this study analyzes 429 Tripadvisor reviews of The St. Regis Bali Resort. Data was collected via web scraping using Python, covering reviews from the past five years to reflect current guest preferences.</p> <p><strong>Results/findings: </strong>The results show that 80.19% of the reviews express positive sentiment, indicating high satisfaction with service quality, staff professionalism, room comfort, and a strong brand image. The Naïve Bayes classifier achieved an accuracy of 83.72%, performing well in identifying positive sentiment, though less effective for neutral and negative reviews due to class imbalance.</p> <p><strong>Conclusion:</strong> Sentiment analysis using Naïve Bayes effectively captures positive guest sentiment, though further refinement is needed for neutral and negative classifications. These insights support more precise service improvements and marketing strategies to boost loyalty and occupancy.</p> <p><strong>Limitations: </strong>This study is limited to Tripadvisor reviews of a single luxury hotel in Bali, which may affect the generalizability of the findings.</p> <p><strong>Contribution: </strong>The study highlights the strategic value of guest reviews in informing hotel decision-making, helping to tailor services and promotions to meet domestic tourists’ preferences more effectively.</p> Ni Putu Erika Dita Amarawati, Putu Diah Sastri Pitanatri, Kadek Andita Dwi Pratiwi Copyright (c) 2025 Ni Putu Erika Dita Amarawati, Putu Diah Sastri Pitanatri, Kadek Andita Dwi Pratiwi https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4702 Tue, 22 Jul 2025 00:00:00 +0700 Keselamatan, Kesehatan, dan Lingkungan untuk Meningkatkan Keterlibatan dan Produktivitas Karyawan https://penerbitgoodwood.com/index.php/simo/article/view/4871 <p><strong>Purpose: </strong>This study aims to analyze the implementation of Safety, Health, and Environment (SHE) aspects in enhancing employee engagement, work flexibility, and productivity at PT Karuniatama Polypack.</p> <p><strong>Methodology/approach: </strong>The research adopts a qualitative approach using data collection techniques such as in-depth interviews, field observations, and document analysis. The study focuses on understanding the integration of SHE practices within the company's work culture and their impact on human resource performance.</p> <p><strong>Results/findings: </strong>The findings reveal that the implementation of SHE remains largely formalistic and has not been fully embedded in the organizational culture. The lack of employee involvement in SHE monitoring and communication results in low engagement levels, limited work flexibility, and decreased productivity due to poor safety awareness among employees.</p> <p><strong>Conclusions</strong>: The study highlights the importance of holistic SHE integration to foster a safe, participatory, and productive work environment. A shift toward participatory managerial practices and safety-oriented organizational culture is recommended as a strategic approach to improving employee performance.</p> <p><strong>Limitations: </strong>This research is limited to a single company and uses a qualitative design, which may restrict generalization. The findings are context-specific and may differ in organizations with varying SHE maturity levels or corporate cultures.</p> <p><strong>Contribution: </strong>This study contributes to the body of knowledge on workplace safety and HR performance by emphasizing the strategic role of SHE in shaping employee behavior, engagement, and productivity. It also provides practical insights for manufacturing companies to improve SHE integration in daily operations.</p> Irwansyah Irwansyah, M.Imam Maulana N, Eka Hardi Yudharsa Copyright (c) 2025 Irwansyah Irwansyah, M.Imam Maulana N, Eka Hardi Yudharsa https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4871 Tue, 22 Jul 2025 00:00:00 +0700 Analisis Sentimen dalam Mengurangi Pembatalan Reservasi di The Westin Resort & Spa Ubud https://penerbitgoodwood.com/index.php/simo/article/view/4707 <p><strong>Purpose: </strong>This study aimed to analyze guest sentiment from reviews on Booking.com to identify insights that may help reduce room reservation cancellations.</p> <p><strong>Methodology/approach: </strong>A quantitative approach was used, with data collected through web scraping using Python from customer reviews on the Booking. com website. A total of 433 reviews were analyzed using the Naïve Bayes classification method for sentiment analysis.</p> <p><strong>Results/findings: </strong>The analysis revealed that 362 reviews (83.6%) contained positive sentiments, indicating high guest satisfaction, particularly with staff service, room quality, and facilities such as the pool and breakfast. Meanwhile, 71 reviews (16.4%) expressed negative sentiments, mainly focusing on room quality and overall hotel experience. The Naïve Bayes model achieved a classification accuracy of 91%, with a high F1-score of 95% for positive sentiments but only 31% for negative sentiments, highlighting data imbalance. Based on these findings, hotel management is advised to pay more attention to key aspects such as “staff,” “room,” “pool,” and “breakfast” to enhance guest satisfaction and minimize reservation cancellations.</p> <p><strong>Conclusion: </strong>Most reviews reflected positive sentiments, indicating a high level of satisfaction. However, negative reviews, although fewer, must be further evaluated to improve service quality, especially given the classification model’s lower performance on negative sentiments.</p> <p><strong>Limitations: </strong>This study is limited to Booking.com reviews for The Westin Resort &amp; Spa Ubud, based on 433 entries.</p> <p><strong>Contribution: </strong>This study provides a sentiment analysis approach to help hotel management better understand customer feedback and develop strategies to reduce cancellation rates.</p> Ni Kadek Indah Puspaningrum, Putu Diah Sastri Pitanatri, Ni Wayan Chintia Pinaria Copyright (c) 2025 Ni Kadek Indah Puspaningrum, Putu Diah Sastri Pitanatri, Ni Wayan Chintia Pinaria https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4707 Tue, 22 Jul 2025 00:00:00 +0700 Penerapan CAC untuk Menganalisis Pengaruh Purchase Intention Pengguna Kosmetik pada Fitur AR https://penerbitgoodwood.com/index.php/simo/article/view/4517 <h1><a name="_Toc186652729"></a></h1> <p><strong>Purpose: </strong>This study aims to analyze the factors influencing cosmetic purchase intention. The context is the use of augmented reality (AR) features in Indonesian e-commerce platforms.</p> <p><strong>Methodology/approach: </strong>The research uses a quantitative approach. The analysis method is SEM-PLS (Structural Equation Modeling - Partial Least Squares). The sample consists of 176 women who have used AR features on Shopee, Tokopedia, Lazada, and Blibli. Key variables include vividness, shopping benefits, behavioral control, satisfaction, and purchase intention.</p> <p><strong>Results/findings:</strong> Vividness positively affects both behavioral control and satisfaction. Shopping benefits significantly influence satisfaction. Behavioral control and satisfaction positively impact purchase intention. More realistic and interactive AR features improve user satisfaction and boost buying intention.</p> <p><strong>Conclusion: </strong>This study concludes that augmented reality (AR) features in e-commerce significantly influence the purchase intention of cosmetic users in Indonesia. Factors such as vividness, shopping benefits, and behavioral control positively affect satisfaction, which in turn enhances purchase intention. The research fills a gap by linking vividness and shopping benefits with user satisfaction, which leads to actual purchase intentions in AR-based platforms.</p> <p><strong>Limitations: </strong>This study only involves users of specific e-commerce platforms, so the results may not be fully representative of all augmented reality features across e-commerce platforms in Indonesia.</p> <p><strong>Contribution: </strong>Offers strategic insights for brand owners and marketers to enhance AR-based features. Guides IT and tech developers to build more effective AR experiences. Supports digital marketing practices in the beauty and cosmetics sector.</p> Elisabeth Dian Ladestia Panjaitan, Djohan Gunawan Hasan, Krist Ade Sudiyono Copyright (c) 2025 Elisabeth Dian Ladestia Panjaitan, Djohan Gunawan Hasan, Krist Ade Sudiyono https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4517 Tue, 22 Jul 2025 00:00:00 +0700 Analisis Sentimen Ulasan Tamu Untuk Meningkatkan Hunian Kamar Boutique Hotel di Kuta https://penerbitgoodwood.com/index.php/simo/article/view/4701 <p><strong>Purpose: </strong>This study aims to analyze guest review sentiments of Fourteen Roses Boutique Hotel Kuta on the Booking.com platform, to identify aspects of hotel services that require improvement and can inform strategies to increase room occupancy rates.</p> <p><strong>Methodology/approach: </strong>A quantitative approach is used, with data collected via web scraping from Booking.com. The review texts undergo preprocessing for cleaning and structuring, followed by sentiment classification using the Naïve Bayes algorithm and TF-IDF for feature extraction. Python is used for analysis, and the results are visualized using word clouds and sentiment distribution charts<strong>.</strong></p> <p><strong>Results/findings: </strong>The analysis reveals that 49.0% of the reviews express positive sentiment, highlighting appreciation for staff service, room comfort, facilities, and hotel location. Meanwhile, 21.0% show negative sentiment, mainly concerning breakfast quality, noise at night, and bathroom conditions. Additionally, 14.3% of the reviews are neutral, often using terms like “standard,” “ok,” or “normal,” indicating weakly held opinions. Despite data imbalance, the Naïve Bayes model achieved an accuracy of 78%.</p> <p><strong>Conclutions</strong>: Overall guest perceptions are positive, but negative and neutral feedback still requires attention. The sentiment analysis results and word cloud visualizations serve as useful references for identifying areas needing service improvements to enhance occupancy rates.</p> <p><strong>Limitations: </strong>The study focuses solely on Booking.com data. Future research should incorporate multiple platforms and explore more advanced classification techniques to better handle data imbalance.</p> <p><strong>Contribution: </strong>This study provides insights into guest sentiment that can help hotel management design more targeted strategies to remain competitive in the hospitality industry<strong>.</strong></p> Dewa Ayu Kirana Maya Candra, Putu Diah Sastri Pitanatri, Ni Wayan Chintia Pinaria Copyright (c) 2025 Dewa Ayu Kirana Maya Candra, Putu Diah Sastri Pitanatri, Ni Wayan Chintia Pinaria https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4701 Tue, 22 Jul 2025 00:00:00 +0700 Model Kepuasan Kerja sebagai Mediator Produktivitas : Studi pada Karyawan di Bandara Halim https://penerbitgoodwood.com/index.php/simo/article/view/4990 <p><strong>Purpose : </strong>This study examines the effect of career development and work environment on employee productivity, with job satisfaction as a mediating variable<strong>. </strong></p> <p><strong>Methodology/approach: </strong>Conducted at Halim Kusuma Airport, the research used a quantitative approach with a census of 56 respondents. Data were analyzed using Structural Equation Modeling (SEM) with SmartPLS 4.0<strong>. </strong></p> <p><strong>Results/findings: </strong>The findings reveal that career development and work environment significantly influence job satisfaction and employee productivity. Of the two, the work environment has the most dominant effect on job satisfaction, which in turn significantly affects productivity. Job satisfaction acts as an effective mediator, linking career development and work environment to productivity outcomes.</p> <p><strong>Conclusions : </strong>These results indicate that achieving optimal employee productivity requires attention not only to formal organizational policies but also to how employees perceive their jobs and surroundings. A positive work environment contributes more strongly to satisfaction than career development, but both remain essential for fostering long-term motivation.</p> <p><strong>Limitations: </strong>This research highlights the critical role of comprehensive human resource strategies that balance structural and affective aspects to enhance employee performance.</p> <p><strong>Contribution: </strong>However, the study is limited by its focus on one sector, use of a cross-sectional design, and lack of analysis of specific work environment elements. Future research could adopt a longitudinal approach for deeper insights.</p> Novita Damayanti, Vera Sylvia Saragi Sitio, Agus Purwo Wicaksono Copyright (c) 2025 Novita Damayanti, Vera Sylvia Saragi Sitio, Agus Purwo Wicaksono https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4990 Wed, 23 Jul 2025 00:00:00 +0700 Strategi Efektif dalam Perencanaan Biaya dan Optimalisasi Sumber Pendanaan Satuan Pendidikan Islam https://penerbitgoodwood.com/index.php/simo/article/view/4555 <p><strong>Purpose: </strong>This study aims to explore effective strategies in cost planning and optimizing funding sources to support the sustainability of Islamic education units.</p> <p><strong>Methodology/approach: </strong>The research uses a library research method with a qualitative approach, collecting and analyzing data from various literature sources such as books, journals, and scientific articles related to effective strategies in cost planning and funding optimization for Islamic education units.</p> <p><strong>Results/findings: </strong>The study finds that systematic and transparent financial planning, along with the application of digital technology in financial management, can effectively address financial challenges. Transparency and accountability are crucial to increasing stakeholder trust, enabling Islamic education units to operate more effectively and sustainably.</p> <p><strong>Conclutions</strong>: By implementing well-structured cost planning strategies and optimizing funding sources, Islamic education units can operate more effectively and sustainably. This research is expected to serve as a reference and make a positive contribution to Islamic educational institutions.</p> <p><strong>Limitations: </strong>This study is limited to theoretical analysis based on secondary data without direct field studies or primary data collection.</p> <p><strong>Contribution: </strong>This study provides a reference for Islamic education units seeking to implement effective financial strategies, contributing to the field of Islamic education management and finance.</p> Nayla Eka Syamsiyah Copyright (c) 2025 Nayla Eka Syamsiyah https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4555 Wed, 16 Jul 2025 00:00:00 +0700 Mengelola Kinerja dengan Perspektif Gender: Analisis Pengembangan Karir, Reward, dan Punishment https://penerbitgoodwood.com/index.php/simo/article/view/4255 <p><strong>Purpose:</strong> This study aims to analyze the influence of career development, rewards, and punishment on the performance of ASN employees at BKPSDM Jember, with a focus on gender perspectives in performance management. It explores how each factor contributes to employee performance and examines gender-based differences in perception and impact.</p> <p><strong>Methodology: </strong>A quantitative approach was used with total sampling of 48 ASN employees at BKPSDM Jember. Data were collected through questionnaires (primary data) and institutional records (secondary data), then analyzed using multiple linear regression, t-tests, and f-tests. An independent sample t-test was used to examine gender-based perception differences.</p> <p><strong>Results: </strong>Results: The t-test shows that career development (sig. 0.020), reward (sig. 0.006), and punishment (sig. 0.004) significantly influence employee performance. The f-test confirms the simultaneous influence of all three variables, with F = 10.889 greater than F_table = 2.82, and significance value of 0.000, which is less than 0.05. Gender-based differences were found in perceptions of rewards and performance, where male employees reported higher average scores. However, no significant gender differences were identified in perceptions of career development and punishment.</p> <p><strong>Conclusion: </strong>Career development, rewards, and punishments positively impact employee performance. Gender disparities in perception of rewards and performance suggest a need for more inclusive and equitable HR practices.</p> <p><strong>Limitations: </strong>The small sample size (48 employees) limits generalizability. The study also lacks qualitative insights into the underlying causes of perception differences.</p> <p><strong>Contribution: </strong>This research provides valuable insights into performance management of civil servants and offers practical guidance for designing gender-responsive HR policies at BKPSDM Jember.</p> Almas Farah Dinna Dewi, Dewi Shinta Kumalasari, Sri Wahyu Lelly Hana Setyanti Copyright (c) 2025 Almas Farah Dinna Dewi, Dewi Shinta Kumalasari, Sri Wahyu Lelly Hana Setyanti https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4255 Thu, 17 Jul 2025 00:00:00 +0700 Pengaruh Lingkungan Kerja dan Work-Life Balance terhadap Kepuasan Kerja https://penerbitgoodwood.com/index.php/simo/article/view/4623 <p><strong>Purpose:</strong> This study aims to analyze the influence of work environment and work-life balance on job satisfaction among employees in the city of Semarang. It seeks to identify key factors that enhance job satisfaction, especially among young and productive-age workers in an urban context.</p> <p><strong>Methodology/approach: </strong>Using a quantitative approach, this research surveyed 160 respondents in Semarang through structured questionnaires employing a Likert scale. The respondents were selected via purposive sampling and represented diverse backgrounds in age, gender, and education. Data were analyzed using SmartPLS software to determine the significance and strength of the relationships between variables.</p> <p><strong>Results/findings: </strong>The study reveals that both the work environment and work-life balance have a significant and positive effect on job satisfaction. A supportive and comfortable work environment boosts motivation and loyalty among employees. Meanwhile, a well-maintained work-life balance helps reduce work-related stress and improves employee retention. Most respondents are from the productive age group and have secondary-level education, influencing their perception of satisfaction levels.</p> <p><strong>Conclusion: </strong>Work environment and work-life balance significantly influence job satisfaction. Enhancing these two aspects can lead to more motivated, loyal, and satisfied employees.</p> <p><strong>Limitations: </strong>The study is geographically limited to Semarang and does not consider other variables such as leadership style or organizational culture, which may also affect job satisfaction.</p> <p><strong>Contribution: </strong>This study contributes to the field of human resource management by offering insights into factors influencing job satisfaction in urban Indonesian settings. It is relevant for HR professionals, managers, and policymakers focused on improving employee engagement and organizational performance.</p> Nur Ahmad Sabid, Agustina Fitrianingrum Copyright (c) 2025 Nur Ahmad Sabid, Agustina Fitrianingrum https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4623 Thu, 17 Jul 2025 00:00:00 +0700 Property Company Condition in IKN Phenomenon Using Bankruptcy Models https://penerbitgoodwood.com/index.php/simo/article/view/4366 <p><strong>Purpose:</strong> Amid the significant shift of the capital city relocation to IKN, it is essential to determine whether property companies are navigating within a zone of financial distress or maintaining a position of financial stability and safety.</p> <p><strong>Methodology/approach: </strong>The researcher uses the Altman Z-Score, Springate, Ohlson, and Zmijewski models to determine the condition of property companies, whether they are in the distress zone or the safe zone.</p> <p><strong>Results/findings: </strong>This study shows that in 2019 - 2023 there are 3 company on distress zone, 4 company on gray zone, 68 company on Safe zone using Altman Z-Score, for Springate there are 49 in distress zone and 22 in safe zone, for Ohlson 28 in distress zone and 47 in safe zone, for Zmijewski there are 1 in Distress Zone and 74 in safe zone.</p> <p><strong>Conclusion:</strong> The study finds that most companies are classified as financially safe by the Altman and Zmijewski models, while the Springate and Ohlson models identify more companies in distress, especially during 2020–2021.</p> <p><strong>Limitations: </strong>This study is limited to property companies, and only the condition is considered. The accuracy of the four bankruptcy models, namely, the Altman Z-score, Springate, Ohlson, and Zmijewski models, is not measured.</p> <p><strong>Contribution: </strong>This study contributes to those who need to see the company property condition, whether the company is in financial distress or not. It is hoped that this study will help others, whether researchers or civilians, to understand the condition of property companies.</p> Teofilus Karnalim, I Gusti Ngurah Agung Arya Bhakta Narayana, Christoffel Jehezkiel Gracesttela, Eriko Sucipto, Jessica Lie Copyright (c) 2025 Teofilus Karnalim, I Gusti Ngurah Agung Arya Bhakta Narayana, Christoffel Jehezkiel Gracesttela, Eriko Sucipto, Jessica Lie https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4366 Thu, 17 Jul 2025 00:00:00 +0700 Influence of Knowledge Management and Innovation on Organizational Performance Enhancement https://penerbitgoodwood.com/index.php/simo/article/view/4069 <p><strong>Purpose:</strong> The purpose of this study is to analyze the effect of knowledge management on organizational performance with innovation as a mediating variable. This research aims to understand how effectively managing knowledge can foster innovation and ultimately enhance performance within healthcare organizations.</p> <p><strong>Research Methodology:</strong> This study employs a quantitative approach, with data collected from 100 employees at the Tanjung Agung Health Center. The sample was selected using the Slovin formula to ensure representativeness. Data were gathered through structured questionnaires and analyzed using SPSS software to test the relationships between knowledge management, innovation, and organizational performance.</p> <p><strong>Results:</strong> The results show that knowledge management significantly and positively affects both innovation and organizational performance. Furthermore, innovation functions as a mediating variable, meaning that better knowledge management leads to increased innovation, which subsequently improves organizational performance. These findings are particularly evident among employees at Tanjung Agung Health Center, suggesting the critical role of internal knowledge systems in driving institutional success.</p> <p><strong>Conclusion: </strong>The study concludes that effective knowledge management is essential in fostering innovation, which plays a key role in enhancing organizational performance. Promoting a culture of knowledge sharing and learning can yield long-term benefits for institutional development.</p> <p><strong>Limitation: </strong>The research was limited to a single health center and focused only on two variables, which restricts the generalizability of the findings across different settings or sectors.</p> <p><strong>Contribution:</strong> This study provides valuable insights into how innovation strengthens the link between knowledge management and performance, offering a strategic direction for organizational improvement, especially in healthcare settings.</p> Hamdedi Hamdedi, Yunita sari, Mardiah Kenamon Copyright (c) 2023 Yunita Yunita sari, Hamdedi Hamdedi, Mardiah Kenamon https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4069 Tue, 24 Dec 2024 00:00:00 +0700 Penerapan TAM untuk Meningkatkan Adopsi Cloud Kitchen oleh UMKM Jabodetabek https://penerbitgoodwood.com/index.php/simo/article/view/4474 <p><strong>Purpose: </strong>This study aims to examine the factors influencing the adoption of cloud kitchen technology by micro, small, and medium enterprises (MSMEs) in the Greater Jakarta area (Jabodetabek) using the Technology Acceptance Model (TAM). The focus is on understanding the roles of perceived usefulness, ease of use, perceived benefits, value, risk, and technological knowledge in shaping adoption decisions.</p> <p><strong>Methodology/approach: </strong>This research employs a quantitative approach through structured surveys distributed to MSME owners in Jabodetabek. The survey assessed TAM-based variables, such as perceived usefulness and ease of use, along with contextual variables, including perceived benefit, perceived value, perceived risk, and knowledge of technology.</p> <p><strong>Results/findings: </strong>The findings reveal that perceived usefulness and perceived ease of use significantly affect MSMEs’ willingness to adopt cloud kitchen technology. These perceptions are shaped by enterprises' level of technological knowledge, assessment of benefits and value, and risk perception. Cloud kitchens are perceived to offer operational efficiency, lower overhead costs, and broader distribution channels, making them attractive options for MSMEs in competitive markets.</p> <p><strong>Conclusion: </strong>MSMEs’ understanding and perception of cloud kitchens’ ease of use and practical benefits significantly influence their adoption. Increasing digital literacy is key to accelerating adoption.</p> <p><strong>Limitations: </strong>This study is limited to MSMEs in Jabodetabek, which may restrict the applicability of the results to other regions or business environments.</p> <p><strong>Contribution: </strong>This study provides strategic insights for MSMEs, policymakers, and technology developers to support digital transformation in the food service industry.</p> Anung Titra Kurnia, Ringkar Situmorang, Krist Ade Sudiyono Copyright (c) 2025 Anung Titra Kurnia, Ringkar Situmorang, Krist Ade Sudiyono https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4474 Thu, 17 Jul 2025 00:00:00 +0700 Geriatric Clinic Business Opportunities in Bandung: Is it Worth Developing? https://penerbitgoodwood.com/index.php/simo/article/view/4629 <p><strong>Purpose: </strong>This study aims to evaluate the feasibility of developing the Bandung Geriatric Centre (BGC) Primary Clinic, which focuses on holistic health services for the elderly, given the increasing elderly population and the complexity of their health needs.</p> <p><strong>Methodology/approach: </strong>This study was conducted with a quantitative approach using demographic data, market analysis, location study, technology evaluation, government regulation review, and financial projections. Analyses covered market, operational, human resources, legal, and financial aspects.</p> <p><strong>Results/findings: </strong>The results show that the development of BGC is feasible. The market aspect shows good growth potential, the strategic location supports operations, the medical personnel fulfill the service needs, and the legality is in accordance with regulations. From a financial perspective, the project showed a positive value with a Payback Period of 4.03 years, NPV of IDR 428.8 million, and IRR of 15.73%.</p> <p><strong>Conclusion</strong>: Bandung Geriatric Centre (BGC) Primary Clinic is considered feasible to develop based on the analysis of market, operational, human resources, legal, and financial aspects, with large market potential, strategic location, availability of sufficient human resources, legal compliance, and profitable financial projections.</p> <p><strong>Limitations: </strong>This study remains valid despite the limitations of reliance on secondary data, the scope of competitor analysis being limited to a 2.5 km radius, and financial assumptions that are subject to change due to economic dynamics.</p> <p><strong>Contribution: </strong>This study contributes to the development of an integrated holistic approach-based elderly health service model, and is useful for health practitioners, investors in health services, and policy makers.</p> Akhmad Yogi Pramatirta, Nurdin Nurdin, Rachmat Suyanto, Rabiatul Adwiyah, Tasya Aspiranti, Sri Suwarsi Copyright (c) 2025 Akhmad Yogi Pramatirta, Nurdin Nurdin, Rachmat Suyanto, Rabiatul Adwiyah, Tasya Aspiranti, Sri Suwarsi https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4629 Fri, 18 Jul 2025 00:00:00 +0700 Analisis Sosial Ekonomi Penumpang Bus Trans Donggala https://penerbitgoodwood.com/index.php/simo/article/view/4644 <p><strong>Purpose: </strong>This study analyzes the social and economic impacts of the Trans Donggala Bus as a mode of inter-city public transportation connecting Donggala Regency and Palu City. The objective is to evaluate its role in improving community mobility and economic welfare in regions with limited infrastructure.</p> <p><strong>Methodology/approach: </strong>The research adopts a qualitative descriptive approach using surveys, in-depth interviews with stakeholders, and direct observations at the bus terminal. Data were grouped thematically to explore both social and economic dimensions of the bus service's impact.</p> <p><strong>Results/findings: </strong>Findings reveal that the Trans Donggala Bus has had positive socio-economic effects. Socially, it enhances public access to education, health services, and markets in Palu City, reduces the rural-urban gap, and strengthens social interactions. Economically, it lowers transportation costs, allowing residents to reallocate funds for other household needs. Despite these benefits, challenges persist, including limited fleet numbers, insufficient route coverage, and inadequate terminal infrastructure, which hinder service efficiency.</p> <p><strong>Conclusion:</strong> The Trans Donggala Bus has improved accessibility and reduced costs for communities, but optimization of routes, fleet expansion, and facility upgrades are needed to maximize its impact.</p> <p><strong>Limitations: </strong>The study focuses solely on the Donggala–Palu route and uses qualitative methods limited to interviews and observations. Thus, it does not fully represent the views of the entire community across different areas.</p> <p><strong>Contribution: </strong>This study highlights the importance of public transportation in enhancing mobility and economic resilience in underdeveloped regions. It also provides insights for local governments in developing sustainable and inclusive transport policies.</p> Nurul Amalya Ahmadi, Eko Jokolelono Copyright (c) 2025 Nurul Amalya Ahmadi, Eko Jokolelono https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4644 Fri, 18 Jul 2025 00:00:00 +0700 Analisis Pendapatan Dan Kelayakan Usaha DAMIU Di Desa Tambarana https://penerbitgoodwood.com/index.php/simo/article/view/4646 <p><strong>Purpose: </strong>This study aimed to analyze the income and feasibility of the refill drinking water depot industry in Tambarana Village, Poso Pesisir Utara District. The objective is to assess business viability, both theoretically and economically.</p> <p><strong>Methodology/approach: </strong>A quantitative descriptive approach was used to collect primary data from business owners through interviews and field observations. Financial analysis was performed using the revenue-cost (R/C) ratio to determine business feasibility.</p> <p><strong>Results/findings:</strong> The results indicate that the total monthly income from the refill drinking water depot industry in Tambarana Village reaches Rp. 10,578,728 or an average of Rp. 2,115,745 per business unit. The R/C ratio obtained was 1.68, which implies that the business is feasible to operate, as the ratio exceeds 1. This means that the revenue earned is greater than the total costs incurred.</p> <p><strong>Conclusion: </strong>Based on the R/C ratio, the industry is considered theoretically feasible. However, in practical economic terms, the income generated is only sufficient to meet the basic daily needs of the entrepreneurs and has not yet reached a level that allows for business development or its expansion.</p> <p><strong>Limitations: </strong>This study focused solely on a single village and did not compare similar businesses in other regions, which may limit the generalizability of the findings.</p> <p><strong>Contribution: </strong>This study provides insight into the financial viability of small-scale water refill businesses in rural areas and can serve as a reference for local governments or stakeholders aiming to support microenterprises through training, capital assistance, or marketing strategies.</p> Ni Kadek Ayu Sri Wida Adnyani, Yunus Sading, Edhi Taqwa, Andi Herman Jaya, Nuryana Haprin DJ Achmad Copyright (c) 2025 Ni Kadek Ayu Sri Wida Adnyani, Yunus Sading, Edhi Taqwa, Andi Herman Jaya, Nuryana Haprin DJ Achmad https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4646 Fri, 18 Jul 2025 00:00:00 +0700 Pengaruh Kepemimpinan, Disiplin, dan Motivasi terhadap Kinerja Karyawan LPD Kedonganan https://penerbitgoodwood.com/index.php/simo/article/view/4631 <p><strong>Purpose:</strong> This study aimed to examine the influence of transformational leadership, work discipline, and motivation on employee performance at LPD Kedonganan Traditional Village. The objective of this study was to determine how these factors affect productivity and performance outcomes.</p> <p><strong>Methodology:</strong> A mixed-method approach was applied, primarily quantitative, using data collected from 60 respondents through structured interviews. Data analysis employed the SmartPLS4 statistical tool with the Structural Equation Modeling (SEM-PLS) technique to test the proposed hypotheses.</p> <p><strong>Results:</strong> The findings show that transformational leadership, work discipline, and motivation significantly and positively impact employee performance. Transformational leadership improves performance quality, strong discipline boosts productivity, and motivation enhances employee effectiveness.</p> <p><strong>Conclusion:</strong> The study concludes that LPD Kedonganan should strengthen leadership practices, enforce better discipline, and improve motivational efforts to enhance overall employee performance.</p> <p><strong>Limitations:</strong> This study is limited to three variables—transformational leadership, discipline, and motivation—excluding other influential factors such as organizational culture or compensation. The quantitative design also restricts the depth of insight into employees’ perceptions.</p> <p><strong>Contribution:</strong> This study provides strategic input for LPD Kedonganan and similar institutions to improve management practices. It also serves as a basis for future research by recommending the inclusion of additional variables such as job satisfaction and work environment, and encouraging comparative studies across different local credit institutions.</p> Ni Nyoman Yanti Anjastari, A. A. Ngr. Oka Suryadinatha Gorda Copyright (c) 2025 Ni Nyoman Yanti Anjastari, A. A. Ngr. Oka Suryadinatha Gorda https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4631 Mon, 21 Jul 2025 00:00:00 +0700 Dampak Eksistensi Alfamidi Dan Indomaret Terhadap Ritel Tradisional Di Kecamatan Parigi https://penerbitgoodwood.com/index.php/simo/article/view/4672 <p><strong>Purpose: </strong>This study aims to understand the impact of modern retail, particularly Alfamidi and Indomaret, on income levels and the sustainability of traditional retail businesses in Parigi District, Parigi Moutong Regency. It focuses on how traditional retailers are affected and how they respond to competition.</p> <p><strong>Methodology/approach: </strong>This research uses a descriptive qualitative approach and is conducted in the Parigi District. Data were collected through purposive sampling using observations, in-depth interviews with traditional business owners, and documentation. The data were analyzed using thematic techniques, such as data reduction, presentation, and conclusion drawing.</p> <p><strong>Results/findings:</strong> The findings reveal that the emergence of modern minimarkets has intensified competition, resulting in a decline in customers and income for traditional retailers. Consumer shopping preferences have shifted due to competitive prices, wider product selection, and better facilities offered by minimarkets. Nevertheless, some traditional retailers have started to adapt by innovating their product offerings and improving their service qualit.</p> <p><strong>Conclusion: </strong>The presence of minimarkets in the Parigi District presents both challenges and opportunities. While many traditional businesses experience reduced income, others attempt to survive by adjusting to market demands through innovation and differentiation.</p> <p><strong>Limitations:</strong> This study did not include quantitative measurements of income decline or behavior change, limiting the precision of its economic impact analysis.</p> <p><strong>Contribution: </strong>This research provides important insights for local policymakers to design fair competition strategies and support traditional micro and small businesses to ensure a balanced and sustainable retail ecosyste.</p> Atista Galuh Surya Putri, Eko Jokolelono, Laendatu Paembonan, Rita Yunus, Santi Yunus Copyright (c) 2025 Atista Galuh Surya Putri, Eko Jokolelono, Laendatu Paembonan, Rita Yunus, Santi Yunus https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4672 Mon, 21 Jul 2025 00:00:00 +0700 Praktik Employer Branding Untuk Retensi Karyawan di Pt XYZ https://penerbitgoodwood.com/index.php/simo/article/view/4742 <p><strong>Purpose: </strong>This study aims to analyze the effectiveness of employer branding in improving employee retention at PT XYZ, a multinational nickel mining company in Indonesia. It also seeks to identify practical strategies to address persistent turnover challenges in the extractive industry.</p> <p><strong>Methodology/approach: </strong>The research uses a qualitative approach through Focus Group Discussions (FGDs) with five employees from both managerial and operational levels. Thematic analysis was conducted manually on the FGD transcripts. The analysis is supported by a literature review integrating Social Exchange Theory, Resource-Based View (RBV), and Psychological Contract Theory to frame the findings.</p> <p><strong>Results/findings: </strong>The study identifies five core employer branding practices that significantly influence retention: (1) competitive compensation and risk allowances, (2) flexible work arrangements (e.g., Work from Home), (3) competency development programs, (4) transformational leadership, and (5) ESG (Environmental, Social, and Governance) integration. Major challenges include unclear compensation structures, heavy workloads, and lack of transparency in career development pathways.</p> <p><strong>Conclusions:</strong> Employer branding strategies tailored to local culture and industry needs significantly enhance employee retention at PT XYZ. Although the study is specific to Indonesia’s nickel mining sector, the findings offer transferable insights for HRM practices in other extractive industries within developing economies.</p> <p><strong>Limitations: </strong>The findings are context-specific and derived from a small sample. The qualitative design limits the ability to establish statistical relationships between variables.</p> <p><strong>Contribution: </strong>This study contributes to HRM theory by proposing an integrated employer branding model and provides mining companies with actionable strategies to align global HR practices with local expectations, especially in resource-driven sectors.</p> Rury Novianti M, Ahmad Badawi, Ahmad Azmy Copyright (c) 2025 Rury Novianti M, Ahmad Badawi, Ahmad Azmy https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4742 Mon, 21 Jul 2025 00:00:00 +0700 Influence of Quality, Service, Atmosphere on Satisfaction via Buying Interest – Season Coffee https://penerbitgoodwood.com/index.php/simo/article/view/4670 <p><strong>Purpose:</strong> This study aimed to examine the influence of product quality, service quality, and store atmosphere on customer satisfaction, with purchase intention as a mediating variable at Season Coffee in Kasongan. This study is motivated by the increasing competition in the coffee shop industry, where customer satisfaction is shaped by the quality of products, service delivery, and store ambiance.</p> <p><strong>Methodology/Approach:</strong> A quantitative approach with an associative method was used. Data were collected using questionnaires distributed to 100 active customers of Season Coffee. Structural Equation Modeling (SEM) using Partial Least Squares (PLS) with SmartPLS 3.0 was used for data analysis.</p> <p><strong>Results/Findings:</strong> The findings indicate that product quality, service quality, and store atmosphere each have a positive and significant effect on purchase intention. Moreover, purchase intention significantly influenced customer satisfaction and mediated the relationship between the three independent variables and customer satisfaction.</p> <p><strong>Conclusions:</strong> The results suggest that enhancing product quality, improving service performance, and optimizing store ambiance can effectively increase customers’ purchase intentions, which, in turn, improves overall customer satisfaction. Therefore, coffee shop businesses should focus on these key elements to strengthen customer loyalty and competitive advantage.</p> <p><strong>Limitations:</strong> This study is limited to a specific demographic in Kasongan and may not fully represent the broader customer base of the Seasons Coffee.</p> <p><strong>Contribution:</strong> This study contributes to the development of consumer behavior models in Indonesia’s coffee shop industry and provides empirical support for the mediating role of purchase intention between service attributes and customer satisfaction.</p> Gerry Agave Prasetia, Meitiana Meitiana, Vivy Kristinae, Noorjaya Nahan Copyright (c) 2025 Gerry Agave Prasetia, Meitiana Meitiana, Vivy Kristinae, Noorjaya Nahan https://creativecommons.org/licenses/by-sa/4.0 https://penerbitgoodwood.com/index.php/simo/article/view/4670 Tue, 22 Jul 2025 00:00:00 +0700