Determinan Servant Leadership terhadap Employee Loyalty Melalui Job Satisfaction sebagai Variabel Intervening

Published: Oct 3, 2025

Abstract:

Purpose: This study examines the influence of servant leadership style on employee loyalty, both directly and indirectly through job satisfaction, at PT Graha Sarana Duta (Telkom Property) Bali Area.

Research Methodology: This is a quantitative research using a survey-based non-experimental approach. Data were collected from 76 outsourcing employees selected through simple random sampling. The data were analyzed using Structural Equation Modeling with Partial Least Squares (SEM-PLS) via SmartPLS 3.0. The study is underpinned by Equity Theory, which explains that perceptions of fairness influence both job satisfaction and employee loyalty, especially in relation to leadership behavior.

Results: The results indicate that servant leadership positively affects job satisfaction and employee loyalty, with job satisfaction also acting as a partial mediator in this relationship.

Conclusion: Servant leadership, marked by love, humility, and support, enhances job satisfaction and ultimately boosts employee loyalty, highlighting the importance of empathetic and service-oriented leadership.

Limitations: This study focuses on outsourcing employees in a single company with a cross-sectional design, limiting its ability to capture long-term effects. Future research should consider additional variables like work environment or company policies for broader insights.

Contribution: This study contributes by validating Equity Theory in the context of employee loyalty and job satisfaction in Indonesia’s property sector, while offering practical insights for enhancing retention through servant leadership.

Keywords:
1. Employee loyalty
2. Human Resource Management
3. Job Satisfaction
4. Servant Leadership Style
Authors:
1 . Ida Ayu Wiliastiti
2 . I Gusti Putu Agung Widya Goca
3 . Cokorda Istri Agung Vera Nindia Putri
How to Cite
Wiliastiti, I. A., Goca, I. G. P. A. W. ., & Putri, C. I. A. V. N. (2025). Determinan Servant Leadership terhadap Employee Loyalty Melalui Job Satisfaction sebagai Variabel Intervening. Studi Ilmu Manajemen Dan Organisasi, 6(3), 693–703. https://doi.org/10.35912/simo.v6i3.4894

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