Jurnal Abdimas Multidisiplin

Implementasi Math Club untuk Memperkaya Pengalaman Belajar Siswa SMP Negeri 2 Majene

Wed, 08 Apr 2026 00:00:00 +0700

Purpose: This study aimed to apply a Math Club program to enhance students’ participation, confidence, and learning experiences in mathematics by creating an active, enjoyable, and meaningful learning environment.

Research Methodology: The study was conducted at SMP Negeri 2 Majene over four months with nine students using a descriptive quantitative-qualitative design. Data were collected through observations, questionnaires, interviews, pre- and post-tests, and attendance records to evaluate changes in participation and mathematics-learning outcomes.

Results: The results showed a significant improvement in students’ learning participation and engagement. The attendance increased from 60% to 85%. Active participation in asking questions and discussions increased from approximately 30% to 70%. Students’ mathematics test scores improved by 15–20%, and 75% of the students reported reduced anxiety and higher self-confidence.

Conclusions: The Math Club program is an effective mathematics enrichment activity that enhances participation, achievement, and positive attitudes toward mathematics learning.

Limitations: The study was limited by the small number of participants and implementation in only one school.

Contributions: This study contributes to mathematics education by providing a practical enrichment model for teachers, schools, and teaching assistants to improve students’ engagement and learning experiences.

Penguatan Literasi Pemasaran Digital Pengrajin Emping Melinjo

Tue, 14 Apr 2026 00:00:00 +0700

Purpose: This community service program aims to enhance digital marketing literacy among emping melinjo artisans in Bernung Village, Pesawaran Regency, by strengthening their understanding of basic marketing management and the effective use of social media as a marketing tool to support micro-enterprise digital transformation.

Research Methodology: The program employed a Participatory Action Research (PAR) approach involving 25 active emping melinjo artisans. Activities were conducted through sequential stages, including initial assessment (pre-test), training on marketing management concepts (segmentation, targeting, positioning, and branding), hands-on digital marketing workshops using social media platforms, mentoring, and final evaluation (post-test). Quantitative analysis was applied using paired sample comparisons to assess changes in participants’ literacy levels.

Results: The results indicated a statistically significant improvement in the participants’ digital marketing literacy, with the average score increasing from 50 in the pre-test to 85 in the post-test. Participants demonstrated improved market-oriented thinking and successfully applied the training outcomes by creating business-related social media accounts and producing basic promotional content.

Conclusions: The program effectively strengthened digital marketing literacy and facilitated a shift from production-oriented practices to market-oriented strategies among traditional food micro-enterprises.

Limitations: The primary limitation lies in the relatively short mentoring period (17-22 November 2025), which restricts the measurement of long-term economic impacts, such as revenue growth and market expansion.

Contributions: This program contributes practically by empowering rural microenterprises to adopt digital marketing strategies and academically by offering a replicable community-based model for enhancing digital marketing literacy in post-pandemic contexts.

Manajemen Digital Marketing PLN pada Program Diskon Tambah Daya Belakang Padang

Hay Rany, Immanuel Zai — Wed, 08 Apr 2026 00:00:00 +0700

Purpose: This Community Service Program (Pengabdian kepada Masyarakat/PkM) implemented digital marketing management to support PLN’s Power Capacity Upgrade Discount program during National Customer Day at PLN Unit Layanan Pelanggan (ULP) Belakang Padang, Batam. The program focused on improving the effectiveness of digital promotion, increasing customer awareness of PLN’s digital services, and strengthening institutional communication in the context of border areas.

Methodology/approach: The program was conducted from September to December 2025 at PLN ULP Belakang Padang, Indonesia. The methods included field observation, community training, the development of digital promotional content incorporating Malay cultural elements, and social media campaigns through official PLN platforms. Program evaluation used social media analytics and PLN Mobile application usage data to compare the conditions before and after implementation.

Results/findings: The results indicate a 45% increase in customer engagement with promotional content, measured using interaction metrics such as likes, comments, and shares. The PLN Mobile application usage increased by 20% based on internal access data during the campaign period. Program targets were achieved, with nine customers successfully utilizing the Power Capacity Upgrade Discount.

Conclusions: The digital marketing approach was effective in enhancing customer engagement and awareness of PLN digital services.

Limitations: The limitations of this study include uneven digital literacy levels and a short implementation period.

Contributions: This program provides an applicable model of digital-based community service for public organizations in border regions.

Analisis Pencatatan Keuangan dan Fluktuasi Kurs terhadap Keberlanjutan Usaha UMKM Labelle Garden

Stella Stella, Immanuel Zai — Wed, 08 Apr 2026 00:00:00 +0700

Purpose: This study aims to improve financial record-keeping practices at Labelle Garden MSME and analyze the impact of rupiah–yuan exchange rate fluctuations on imported raw material costs to support business sustainability.

Methodology/approach: A qualitative descriptive approach was employed using interviews, direct observation, and hands-on assistance. Financial records were developed using Microsoft Excel, supported by exchange rate analysis and simple digital rebranding through Instagram.

Results: The implementation of an Excel-based financial recording system improved the accuracy and structure of financial management. Increased awareness of exchange rate fluctuations enabled better cost control, and simple rebranding enhanced the business’s visual identity and marketing effectiveness.

Conclusions: Integrated financial record-keeping, exchange rate awareness, and basic rebranding contribute positively to the managerial decision-making and operational sustainability of MSME.

Limitations: The implementation of simple financial recording and rebranding effectively supports MSME decision-making and marketing activities.

Contributions: This study provides practical insights for MSMEs in managing financial records and mitigating exchange rate risks while strengthening their market presence, particularly for businesses relying on imported raw materials.